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Today’s Top 10

Choosing a Niche Based on Product Knowledge and Marketing Demand

Discover two important criteria when selecting a niche in B2B copywriting or business writing. A niche with both of these is probably the ideal choice for you.

When Exploring Niche Markets, Start With a Long List

Searching for a niche in B2B copywriting or business writing? Start by making a big list of possibilities. Don’t be afraid to dream.

Why Choosing a Niche in B2B Copywriting Is So Important

Picking a niche is important to your success as a B2B copywriter or business writer. Here’s a proven 7-step process for making your choice.

In Just 20 Minutes a Day, You Can Turn Yourself Into the Kind of Idea Machine Marketers Love to Work With

Marketers look for copywriters who deliver great ideas. Your next great idea could be just a few minutes — and few pages of reading — away.

7 Ways to Record Your B2B Interview

Take advantage of these easy ways to record your B2B interviews so you can catch every important point and snag the best quotes to use.

Helping Those in Need – and Finding a Life’s Calling – with the Power of Copywriting

Read how this member used her copywriting skills to raise more than $3,000 for the veteran's organization she founded.

The “Just Ask” Technique for Landing New Clients

AWAI member's health copywriting freelance career has taken off, and the clients keep coming. Read Vanessa McKinney's story here.

4 Questions to Help You Get Started As a Content Writer

You can make an impressive income as a writer when you hit the ground running as a content marketing specialist. Find out how and discover what to do first.

8 Ways to Spot Dominant Emotions Your Prospects Already Have That Could Drive Your Response Rates Through the Roof - PART 1

How do you know what your prospects are feeling? Clayton Makepeace starts answering this frequently-asked question.

The Secret to Writing for Your Dream Clients

Discover how you can take control of your writing career by identifying your dream clients and generating ideas to pitch to them.

The Writer’s Life

The Only Sure Way to Make Real Progress This Year

Setting goals is the only sure way to make real progress this year, and Cindy Cyr shares how to set them and stick with them.

A Little-Known, Yet Powerful 11-Step Action Plan for Leading a Successful, Happy Life

John Wood reveals his 11-step action plan. Follow it and it will help you lead a successful, happy life.

Break Free from the Chains of Isolation: How to Live the Full Writer’s Life

Living the full writer’s life is possible when you break free from the chains of isolation – Steve Roller shares how.

The Art of the Client Interview

That first client interview is a stress many people will never understand. Luck for you, Steve Roller has been there and has some great tips to make sure you ace it.

How to Create a Pricing Structure that Builds Consistent Income

Cindy Cyr shares tips on how to create consistent income and the secret to creating package plans.

16 Ways to Put More Enthusiasm in Your Work and Life

The benefits of living a more enthusiastic life can't be overstated … John Wood has 16 ways to help breath a fire into your copywriting career, and your life.

Four Reasons Why You NEED a Mastermind Group

Rae Robinson has four reasons why a mastermind group will help accelerate your successful copywriting career.

Be Happier and Accomplish More by Living Your Life With a Sense of Purpose...

John Wood shares how living your life with a sense of purpose can help you be happier and accomplish more and gives tips on how to start doing so.

How to Determine Your Value in the Marketplace

Landing a client is half the battle. Steve Roller walks us through the other half, working out the specifics of the deal.

Become the Leading Expert in Something

Michael Katz tells a great story of turning what may just be an interesting fact into a profitable focus for a freelance business.

The Golden Thread

How to Write Well: The World’s Simplest Formula

Michael Masterson’s definition of good writing can be applied to every sort of non-fiction writing like books, magazine articles, direct-mail sales letters, business correspondence, telemarketing scripts, and speeches. Learn this simple rule that will help you write well.

You’re Nowhere in Direct Marketing Without This

Good copywriting succeeds on a number of different levels. But getting your prospect to give you money (or sign up, donate, support your cause, or act) is just the end result.

The Power of One — One Big Idea

Today, Michael Masterson gets at the very heart of powerful, persuasive writing.

8 Ways to Spot Dominant Emotions Your Prospects Already Have That Could Drive Your Response Rates Through the Roof - PART 1

How do you know what your prospects are feeling? Clayton Makepeace starts answering this frequently-asked question.

From “I Can’t” to “I Can!” – 5 Easy Ways to Gain Confidence As an Aspiring Copywriter

No doubt, starting out as a copywriter can be downright frightening. The good news is, you can calm these fears down, and become a competent, confident copywriter in no time flat. Just follow one (or more!) of these five confidence boosters.

8 Ways to Spot Dominant Emotions Your Prospects Already Have That Could Drive Your Response Rates Through the Roof - PART 2

We’re visiting with Clayton Makepeace again this week, so he can reveal the last 4 of his 8 secrets for pinpointing your prospect’s dominant emotions.

The Myth of the “Road to Success”

Feeling stuck during our quest for success can keep us from starting up again. Use this metaphor as motivation to help you continue on your path to success.

A Hidden Source of Easy Copywriting Practice

In order to become a great copywriter, you must write every day. Here are some tips for using email crafting as a source of practice.

Who is Elmer Wheeler … and how can he boost your response rate?

AWAI staff writer John Wood highlights Elmer Wheeler, one of the pioneers of persuasive writing. Using Wheeler’s tested selling techniques can boost response and transform your copywriting career.

A Low-Tech Strategy for Strengthening Copy

Is your copy disorganized? Use the cut-and-tape method to edit your copy and make it stronger. Learn about this simple strategy here.

Wealthy Web Writer

How to Build a Web Copywriting Portfolio FAST

Successful web writer Sid Smith shows you how to quickly build a web copywriting portfolio that can be used to land clients.

11 Tips to Higher Conversions Through Stronger Calls-to-Action

How you write your call-to-action can have a big impact on your conversions. Use these 11 tips to write stronger calls-to-action.

5 Ways Writers Can Make Money Blogging

Your blog is a great way to generate web traffic and attract your target audience. But there are other ways you can make money blogging. Here are five …

Your Work Schedule: The Secret to Increased Productivity

One of the big perks of running a freelance business is having control of your work schedule. But you do need to set a schedule. Here’s how …

You’re a Bitter Disappointment to Your Loved Ones and Yourself

Joshua Boswell shares how you can attract clients that are willing to pay you a ton of money, right now.

Information Marketing: Copywriters Needed!

In the information marketing niche, there’s a huge opportunity for copywriters. These clients need a high volume of work and they pay well, too.

Land your dream client by following the 40-hour rule

Land your dream client by following some key advice about doing client research. Find out the best way to go the extra mile.

Are You Mistaking Activity for Making Steady Progress?

Making steady progress is the key to achieving your most important goals. But it’s easy to mistake activity for progress. Here’s a trick to avoid that.

The Writing Process, Deconstructed – Part 2

Writing is a five-step process. Learn about the revision, editing, and proofing steps of the writing process and how they can improve your work.

Are You Skipping Important Steps in the Writing Process? (Part 1)

Improve your writing by embracing all 5 steps of the writing process. Here, you’ll the discover first two steps and how to use them to their fullest.



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