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Today’s Top 10

Finding Your Niche … and Beyond

Niches are well-defined parts of the vast world of copywriting, and almost every product fits into a specific niche, where it could be sold through direct-marketing.

Richard Armstrong’s “Pitch Perfect” Keynote Speech - The Secret of Singing in Your Customer’s Key

Richard Armstrong's speech at Bootcamp is something all copywriters should see, so Katie has made it available to all ... free of charge. Watch here!

5 Days to Your First Client: How to Email Your Way to a Copywriting Gig…

Learn the four main elements to focus on when crafting a client prospecting email. Leading email copywriter Jay White presents a simple template to follow.

How to Build a Web Copywriting Portfolio FAST

Successful web writer Sid Smith shows you how to quickly build a web copywriting portfolio that can be used to land clients.

5 Days to Your First Client: How to Pull Projects Out of Thin Air…

Jay White reveals the three key questions to ask yourself in order to ensure you’re the one-and-only choice for your potential client’s copywriting needs.

Who’s Going to Believe in You?

As AWAI Circle of Success Master Instructor explains, all of your emotions come into play in your quest for success, but nothing is more important than this.

Big Transitions Require a Leap of Faith

Big transitions don’t come with a roadmap. They often require a leap of faith that can be scary. Ed Gandia shares what he learned about the growth process.

Newest AWAI Member Case Study: Mindy McHorse

For some, it’s a bad boss that pushes them to look for a new opportunity. Or a long commute. Or unfulfilling work. For Mindy McHorse, it was all three. Read on to learn how Mindy went from corporate refugee to six-figure copywriter.

Are Start-Up Companies Good Prospects or a Waste of Time?

Start-up companies are an untapped resource for B2B copywriters. They can help you start or grow your business — as long as you avoid a common pitfall.

Transitions Can’t Be Rushed

Change can take a long time and often involves very small steps, so you may feel like you’re not moving forward. That’s why it helps to track your progress.

The Writer’s Life

Break Free from the Chains of Isolation: How to Live the Full Writer’s Life

Living the full writer’s life is possible when you break free from the chains of isolation – Steve Roller shares how.

The Only Sure Way to Make Real Progress This Year

Setting goals is the only sure way to make real progress this year, and Cindy Cyr shares how to set them and stick with them.

A Little-Known, Yet Powerful 11-Step Action Plan for Leading a Successful, Happy Life

John Wood reveals his 11-step action plan. Follow it and it will help you lead a successful, happy life.

Cleansing and Fasting: Not Just for Health Nuts

Steve Roller has a diet for your brain that will get you running at peak performance.

The Art of the Client Interview

That first client interview is a stress many people will never understand. Luck for you, Steve Roller has been there and has some great tips to make sure you ace it.

Four Reasons Why You NEED a Mastermind Group

Rae Robinson has four reasons why a mastermind group will help accelerate your successful copywriting career.

Be Happier and Accomplish More by Living Your Life With a Sense of Purpose...

John Wood shares how living your life with a sense of purpose can help you be happier and accomplish more and gives tips on how to start doing so.

Become the Leading Expert in Something

Michael Katz tells a great story of turning what may just be an interesting fact into a profitable focus for a freelance business.

16 Ways to Put More Enthusiasm in Your Work and Life

The benefits of living a more enthusiastic life can't be overstated … John Wood has 16 ways to help breath a fire into your copywriting career, and your life.

How to Determine Your Value in the Marketplace

Landing a client is half the battle. Steve Roller walks us through the other half, working out the specifics of the deal.

The Golden Thread

How to Write Well: The World’s Simplest Formula

Michael Masterson’s definition of good writing can be applied to every sort of non-fiction writing like books, magazine articles, direct-mail sales letters, business correspondence, telemarketing scripts, and speeches. Learn this simple rule that will help you write well.

Finding Your Niche … and Beyond

Niches are well-defined parts of the vast world of copywriting, and almost every product fits into a specific niche, where it could be sold through direct-marketing.

The Power of One — One Big Idea

Today, Michael Masterson gets at the very heart of powerful, persuasive writing.

Why you shouldn’t want to quit your job…

To make positive, steady progress, you have to find positively-stated goals that get you where you want to be. Will Newman explains more here.

From “I Can’t” to “I Can!” – 5 Easy Ways to Gain Confidence As an Aspiring Copywriter

No doubt, starting out as a copywriter can be downright frightening. The good news is, you can calm these fears down, and become a competent, confident copywriter in no time flat. Just follow one (or more!) of these five confidence boosters.

Equivalent Ratios and Your Success

Will Newman discusses how positive self-talk goes beyond confidence boosting ... and how it can be the extra push to move forward on your path to success.

How to Get the Most out of Creative Conferences: A Nifty Tool for Getting the Background Information You Need from Your Clients … Every Time, Part 1

Part 1 of master copywriter Don Hauptman’s checklist for obtaining the background information you need from your client before beginning a new copywriting project.

10 Steps to Escaping the Job World and Creating the Life You Really Want

Changing Course creator, Valerie Young, shares ten step that will set you on the path toward the life and career you really want.

Who is Elmer Wheeler … and how can he boost your response rate?

AWAI staff writer John Wood highlights Elmer Wheeler, one of the pioneers of persuasive writing. Using Wheeler’s tested selling techniques can boost response and transform your copywriting career.

How to Improve the Clarity of Your Writing

Michael Masterson shares a valuable writing tool that can help you improve your writing clarity.

Wealthy Web Writer

How to Build a Web Copywriting Portfolio FAST

Successful web writer Sid Smith shows you how to quickly build a web copywriting portfolio that can be used to land clients.

Grabbing the Attention of Potential Clients

Getting client attention is key to any successful marketing campaigns. Christina Gillick shares how to grab attention when promoting yourself.

The #1 Most Important Way Web Writers Can Block Fear

There are no secrets to launching a successful web-writing career. It all comes down to one simple thing that helps in overcoming fear and moving forward.

What You Can Learn About Web Writing By Staying at a 5-Star Hotel

The next time you write web copy, try thinking of yourself as an online concierge. Your copy will be sharper, more engaging, and more useful.

You’re a Bitter Disappointment to Your Loved Ones and Yourself

Joshua Boswell shares how you can attract clients that are willing to pay you a ton of money, right now.

Improve Your Life By Asking Yourself Better Questions

Successful people ask better questions. Find out how you can improve your life by asking better questions, including the best questions to solve problems.

How to Appear Everywhere Online

A strong web presence is important for every web writer. It brings you business, and demonstrate your expertise. Learn how to appear everywhere online.

How to Pitch Writing Projects Like a Film Producer

One success secret of great freelancers is that they pitch ideas rather than pitching themselves. Find out 6 steps to start pitching projects like a pro.

Go From Busy to Productive in 3 Easy Steps

Become more organized and more productive with these 3 great tips from Michele Peterson.

3 Hats You Never Dreamed You’d Wear as a Web Writer

Some hats, you expect to wear as a freelancer. But these three hats—while unexpected—can make you a much better writer and lead you to copywriting success.



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