Today’s Top 10
How a Legendary Copywriter Dead for 88 Years Will Help You Achieve The Writer's Life
June 27, 2016 (06:19:37 am)
The two most essential secrets of copywriting evolved over 100 years ago. Knowing how they evolved will make you a more successful copywriter.
After the Web Copywriting Intensive this Member Doubled His Income, Landed a Retainer Deal, and Even Got Some Sweet Glicken
June 24, 2016 (09:25:25 am)
AWAI Member Les Worley more than doubled his income and achieved even more copywriting after Web Intensive, including a $5,000 retainer contract.
The “Rogues Gallery” Secret for Writing Emails People Eagerly Look Forward to Reading and Buying From
June 24, 2016 (06:41:39 am)
In a good story, the hero needs a strong villain to challenge him. Master email copywriter Ben Settle says you should apply this concept to writing emails as well.
How Will You Jump the Curb as a Standout Copywriter?
June 23, 2016 (03:45:58 pm)
Pam Foster reveals exactly what you can do to stand apart from all the other copywriters out there and get noticed by clients.
AWAI Member Promotes His Copywriter Services Through Social Media
June 17, 2016 (09:47:11 am)
Social media sites like LinkedIn can help you promote your copywriter services. Find out a proven strategy from AWAI member John Brewer.
How Belief Can Power Your Drive to Become a Copywriter
June 20, 2016 (06:32:10 am)
The thing always happens that you really believe in; and the belief in a thing makes it happen.
Detroit Lawyer’s Morning Routine Helps Him Build Fast Growing Freelance Copywriting Career
June 16, 2016 (01:34:38 pm)
Lawyer-turned-freelancer David Vigna has found fulfilling copywriter success. What he did to find his writer’s life can help you too.
A Belief You Already Have That’s Essential for Claiming The Writer’s Life
May 03, 2016 (06:16:41 am)
I owe my mother a huge debt of gratitude. She instilled in me a belief that’s had more to do with success than any learning I’ve done. You have this belief, too.
Four Steps to Make Reinventing Your Life Successful
May 31, 2016 (06:39:50 am)
Making the decision to reinvent your career and your life is a huge leap. But it’s easier when you break that leap into these smaller steps.
The “Invention” that Changes Your Life
May 30, 2016 (06:30:34 am)
Reinventing yourself takes courage. Determination. And someone to encourage you. Today, we look at how I reinvented myself not once, but twice.
The Writer’s Life
The Only Sure Way to Make Real Progress This Year
January 28, 2011 (10:13:51 am)
Setting goals is the only sure way to make real progress this year, and Cindy Cyr shares how to set them and stick with them.
A Little-Known, Yet Powerful 11-Step Action Plan for Leading a Successful, Happy Life
December 07, 2010 (02:34:43 pm)
John Wood reveals his 11-step action plan. Follow it and it will help you lead a successful, happy life.
The Art of the Client Interview
July 03, 2012 (06:28:35 am)
That first client interview is a stress many people will never understand. Luck for you, Steve Roller has been there and has some great tips to make sure you ace it.
16 Ways to Put More Enthusiasm in Your Work and Life
February 24, 2012 (06:09:05 am)
The benefits of living a more enthusiastic life can't be overstated … John Wood has 16 ways to help breath a fire into your copywriting career, and your life.
How to Create a Pricing Structure that Builds Consistent Income
August 31, 2011 (08:19:06 am)
Cindy Cyr shares tips on how to create consistent income and the secret to creating package plans.
Be Happier and Accomplish More by Living Your Life With a Sense of Purpose...
June 23, 2011 (08:27:36 am)
John Wood shares how living your life with a sense of purpose can help you be happier and accomplish more and gives tips on how to start doing so.
Four Reasons Why You NEED a Mastermind Group
September 24, 2012 (06:16:46 am)
Rae Robinson has four reasons why a mastermind group will help accelerate your successful copywriting career.
How to Determine Your Value in the Marketplace
February 16, 2012 (06:10:30 am)
Landing a client is half the battle. Steve Roller walks us through the other half, working out the specifics of the deal.
Leadership Is Assumed, Not Assigned
October 04, 2012 (06:24:18 am)
Don't wait for anyone to tell you you're ready for the writer's life. As Steve Roller explains, no one will.
How To Get All the Clients You Need from People You Already Know
May 09, 2011 (07:52:36 am)
Cindy Cyr shares how tapping into the network of people you already know is one sure way to get all the clients you need.
The Golden Thread
How to Write Well: The World’s Simplest Formula
May 03, 2010 (03:11:59 pm)
Michael Masterson’s definition of good writing can be applied to every sort of non-fiction writing like books, magazine articles, direct-mail sales letters, business correspondence, telemarketing scripts, and speeches. Learn this simple rule that will help you write well.
Who is Elmer Wheeler … and how can he boost your response rate?
February 11, 2008 (01:56:57 pm)
AWAI staff writer John Wood highlights Elmer Wheeler, one of the pioneers of persuasive writing. Using Wheeler’s tested selling techniques can boost response and transform your copywriting career.
From “I Can’t” to “I Can!” – 5 Easy Ways to Gain Confidence As an Aspiring Copywriter
April 13, 2009 (06:24:35 am)
No doubt, starting out as a copywriter can be downright frightening. The good news is, you can calm these fears down, and become a competent, confident copywriter in no time flat. Just follow one (or more!) of these five confidence boosters.
The Secret Psychology of Becoming a Great Copywriter
November 09, 2015 (10:36:56 am)
Copywriters go through a predictable cycle of emotions, knowledge, and self-belief. Here's a breakdown of the four stages of this cycle. Where do you fit in?
The Power of One — One Big Idea
August 30, 2010 (08:41:12 am)
Today, Michael Masterson gets at the very heart of powerful, persuasive writing.
The Copywriting Method That Works Every Time
June 06, 2016 (06:27:45 am)
In copywriting, hands-down one of the best ways to sell a product is telling a story.
Secrets Gleaned from Copywriting Legend Leo Burnett’s Greatest Campaigns
May 30, 2016 (06:46:40 am)
Five ad campaigns that helped make Leo Burnett one of the most influential people of the 20th century.
The Magic Formula Behind All Great Sales Letters
June 20, 2016 (06:02:28 am)
As a copywriter, it’s critical you know the magic formula behind all great sales letters.
The Scientific Approach to Writing Great Headlines
May 23, 2016 (06:49:51 am)
You can write better headlines if you use these two scientific approaches that make you think more creatively.
Copy “Skunk” Words to Avoid
October 12, 2015 (06:38:58 am)
You never want your reader to laugh at something you write in seriousness or be confused by your word choice. Here are some words to avoid so you don't risk confusing or offending your reader.
Wealthy Web Writer
How to Build a Web Copywriting Portfolio FAST
September 09, 2009 (04:35:26 pm)
Successful web writer Sid Smith shows you how to quickly build a web copywriting portfolio that can be used to land clients.
Attending Live Events: The Single Best Marketing Strategy
May 26, 2016 (02:25:55 pm)
Are live events part of your marketing strategy. They can be one of the most effective, most profitable, and most fun ways to meet and land clients.
You’re a Bitter Disappointment to Your Loved Ones and Yourself
July 14, 2010 (02:06:28 pm)
Joshua Boswell shares how you can attract clients that are willing to pay you a ton of money, right now.
How Being a Social Media Expert Can Build Your Web-Writing Income
April 27, 2016 (02:52:23 pm)
Becoming a Social Media Expert is one of the fastest ways to land retainer agreements. But social media can build your income in other ways, too.
Counterintuitive Secrets to Getting More Done in Less Time
March 30, 2016 (02:11:54 pm)
How can you earn more while working less? Mindy McHorse shares how she’s cut her work time in half, and how you can also get more done in less time.
Why Loosening the Niche Knot Makes You a Better Writer
April 20, 2016 (06:33:47 am)
Do you struggle with picking a niche? Fear might be the reason. Learn about common niche fears and how to overcome them.
7 Ways Writing Is Just Like Rock Climbing
March 16, 2016 (02:56:57 pm)
How is freelance writing like rock climbing? It can be scary. But the triumph you feel when you do well is unsurpassed. The similarities don’t stop there.
Can Cold Email Marketing Really Work?
April 13, 2016 (02:21:40 pm)
Cold email marketing sounds like a long shot, but the truth is, if you do it right, your cold email marketing strategy can bring in qualified leads.
Facing Down the Twin Imposters Holding You Back
April 06, 2016 (02:42:27 pm)
Success and failure both can disrupt your business and hold you back from your full potential. Learn how to make sure that doesn’t happen.
Why You Should Choose a Niche
June 24, 2015 (06:52:39 am)
Not sure if you should choose a niche? Click through to learn about three big benefits of choosing a niche for your web-writing business.