Michele Peterson

Articles by Michele Peterson

5 Words to Gain Instant Credibility as a New Freelance Copywriter

Looking to be hired as a freelance copywriter? Use these five magic words to set yourself apart from other writers.

You Can Increase Client Referrals by Asking 3 Simple Questions

A simple way to increase referrals. Even in today’s age of automated lead generation, most businesses say they get their best customers through referrals.

Launch Your Freelance Writing Career as a Website Content Auditor

You can get more paying clients by helping owners get the most out of the content on their website using your newfound website content auditing skills.

7 Socially Savvy Ways to Use Testimonials to Attract New Clients

If your goal is to attract new clients, try these seven social ways to use testimonials to build credibility and gain attention.

The Dangers of Relying on One Major Client

Relying on one major client for your writing work can lead to some landmines. Learn to recognize when you’re in dangerous territory and what to do about it

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