AWAI’s Great Books Club

If you want to be a great writer, it helps to read the right books. AWAI helps you focus on the best books to advance your career, grow your skills and become a more persuasive writer with our Great Books Club.

Join Marcella Allison and special guests each month for in-depth discussions of industry favorites.

Click here to join the Great Books Club – it’s FREE!

Wealthy Web Writer

Until October 31st: Test Drive Wealthy Web Writer for Only $1!

Whether you’re a new or seasoned web writer, having access to the right information, any time you need, is key to launching and maintaining a successful web-writing career. Wealthy Web Writer is a resource designed to provide you with a continuous flow of important information, techniques and strategies to support and guide your web-writing career every step of the way.

Learn more about the Wealthy Web Writer today!



What’s New …

The First Step in Building Your Own Personal “Writer’s Life”

A solid plan is vital to success. Knowing the basics of persuasive writing is like putting the corner pieces of your writer’s life “puzzle” into place.

Equivalent Ratios and Your Success

Will Newman discusses how positive self-talk goes beyond confidence boosting ... and how it can be the extra push to move forward on your path to success.

The Key to Staying Focused on Success in the Freelancing World

As you charge forward in your freelance writing career, armed with all these hard-won secrets for success, keep an eye out for Number One (you, of course).

November Great Books Club Selection: A Technique for Producing Ideas

The November selection for the Great Books Club is A Technique for Producing Ideas by James Webb Young. The discussion will take place on November 20.

Most Popular Articles

How to Build a Web Copywriting Portfolio FAST

Successful web writer Sid Smith shows you how to quickly build a web copywriting portfolio that can be used to land clients.

Break Free from the Chains of Isolation: How to Live the Full Writer’s Life

Living the full writer’s life is possible when you break free from the chains of isolation – Steve Roller shares how.

How to Write Well: The World’s Simplest Formula

Michael Masterson’s definition of good writing can be applied to every sort of non-fiction writing like books, magazine articles, direct-mail sales letters, business correspondence, telemarketing scripts, and speeches. Learn this simple rule that will help you write well.

Grab Your Prospect by the Eyeballs

When it comes to sales copy, your headline is the most important element. Here are the world’s three most powerful headline techniques.

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AWAI-Trained Copywriters
Have Been Hired By …

  • American Cancer Society
  • Bayer Chemicals
  • Boardroom Inc.
  • Boy Scouts of America
  • Brian Tracy International
  • Dr. Sears Wellness Group
  • Google
  • Hoffmann-La Roche Pharmaceuticals
  • L.L. Bean
  • Lockheed Martin
  • Mercola.com
  • Microsoft
  • Newsmax Media, Inc.
  • Nightingale-Conant
  • Precious Moments Inc.
  • St. Jude Children's Research Hospital
  • Sun Microsystems
  • Sylvan Learning Systems
  • Verizon
  • WebEx


Wall of Fame | Copywriting Careers

Apryl Parcher“I’ve owned several small businesses before, but didn’t like the fixed schedule and other limitations (not to mention having to work every holiday). I feel much less restrained and free to create now.”

Apryl Parcher,
AWAI Member Since 2004



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