Up to 50% Off AWAI’s Most Popular Programs

To help make 2015 your breakthrough year, AWAI is offering huge savings (up to 50% off!) on a long list of their hottest resources …

Whether you want to learn how to write stronger copy, finally choose your niche once and for all, land your first client, or set yourself up to make 2015 your most profitable year yet … you’ll be able to save big on a program that will give you everything you need to succeed.

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Make a Fortune Writing Video Sales Letters

Writing video sales letters for the web is the next big breakthrough in copywriting. And Clayton Makepeace has developed his own method for snowballing your income with VSLs revealing his biggest success secret ever.

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What’s New …

Do More in Less Time: Creating Systems to Improve Your Workflow

Systems are an important way to boost productivity. Find out the best things to systemize when you’re a freelance web writer.

The #1 Rule for Creating a Powerful Performance As a Writer

The next step in creating your show-stopping performance as a writer is perhaps the most important exercise of all. Dig deeply to get to know your audience.

How “Setting” Impacts Your Writing

Robert Rice dives into a first major step of the acting process – understanding your external world – and how to use this technique to write compelling copy.

The Surprising Connection Between Great Acting and Copywriting

Discover insider tips and strategies for how actors prepare for compelling performances, and how you can use them to gain a big advantage in your copy.

Most Popular Articles

How to Write Well: The World’s Simplest Formula

Michael Masterson’s definition of good writing can be applied to every sort of non-fiction writing like books, magazine articles, direct-mail sales letters, business correspondence, telemarketing scripts, and speeches. Learn this simple rule that will help you write well.

How Do I … ?

Rebecca tackles a common question she hears from people who want to make a living as a writer but don’t know how to get started: What’s my first step?

The Power of One — One Big Idea

Today, Michael Masterson gets at the very heart of powerful, persuasive writing.

A Copywriting Lesson from the “Godfather” Himself [audio]

Bootcamp speaker Herschell Gordon-Lewis is known for two things: direct-response marketing and gore. Check out Robert Rice's interview with this copywriting legend.

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AWAI-Trained Copywriters
Have Been Hired By …

  • American Cancer Society
  • Bayer Chemicals
  • Boardroom Inc.
  • Boy Scouts of America
  • Brian Tracy International
  • Dr. Sears Wellness Group
  • Google
  • Hoffmann-La Roche Pharmaceuticals
  • L.L. Bean
  • Lockheed Martin
  • Mercola.com
  • Microsoft
  • Newsmax Media, Inc.
  • Nightingale-Conant
  • Precious Moments Inc.
  • St. Jude Children's Research Hospital
  • Sun Microsystems
  • Sylvan Learning Systems
  • Verizon
  • WebEx


Wall of Fame | Copywriting Careers

Apryl Parcher“I’ve owned several small businesses before, but didn’t like the fixed schedule and other limitations (not to mention having to work every holiday). I feel much less restrained and free to create now.”

Apryl Parcher,
AWAI Member Since 2004



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