AWAI’s Great Books Club

If you want to be a great writer, it helps to read the right books. AWAI helps you focus on the best books to advance your career, grow your skills and become a more persuasive writer with our Great Books Club. Join Marcella Allison and special guests each month for in-depth discussions of industry favorites. This month we’ll discuss Mastery: The Keys to Success and Long-Term Fulfillment by George Leonard.

Click here to join the Great Books Club – it’s FREE!

Test Drive Wealthy Web Writer for Only $1!

Whether you’re a new or seasoned web writer, having access to the right information, any time you need, is key to launching and maintaining a successful web-writing career. Wealthy Web Writer is a resource designed to provide you with a continuous flow of important information, techniques and strategies to support and guide your web-writing career every step of the way.

Learn more about the Wealthy Web Writer today!



What’s New …

Circle of Success Member Lands Retainer Contract and Reaches Six Figures Annually

This COS member landed a six-figures-a-year gig that consists of creating lead-generation strategies, consulting, business building and content writing.

The Process to Keep You on Track, Even When You Go Off Track

Everyone gets off track once in a while. Here’s a simple, guilt-free way to get back on track, regain your focus, and achieve your goals.

My Top 3 Takeaways from the 2015 Web Copy Intensive

Steve Maurer’s top three takeaways from the 2015 Web Copy Intensive weren’t just three copywriting tips. He spotted three essential themes of success.

Achieve Your Goals Easily by Focusing on the Process, Not the Goal

If you want to achieve your goals – forget about ’em. Fall in love with the process and you’ll enjoy the journey to achieving your goals a whole lot more!

Most Popular Articles

Your Work Schedule: The Secret to Increased Productivity

One of the big perks of running a freelance business is having control of your work schedule. But you do need to set a schedule. Here’s how …

Grab Your Prospect by the Eyeballs

When it comes to sales copy, your headline is the most important element. Here are the world’s three most powerful headline techniques.

How to Write Well: The World’s Simplest Formula

Michael Masterson’s definition of good writing can be applied to every sort of non-fiction writing like books, magazine articles, direct-mail sales letters, business correspondence, telemarketing scripts, and speeches. Learn this simple rule that will help you write well.

How to Never Be the Smartest Person in the Room

At a live event, it’s easy to stay inside your comfort zone. But, if you branch out, you’ll end up making huge leaps in your knowledge base and your career.

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Product Catalog


AWAI-Trained Copywriters
Have Been Hired By …

  • American Cancer Society
  • Bayer Chemicals
  • Boardroom Inc.
  • Boy Scouts of America
  • Brian Tracy International
  • Dr. Sears Wellness Group
  • Google
  • Hoffmann-La Roche Pharmaceuticals
  • L.L. Bean
  • Lockheed Martin
  • Mercola.com
  • Microsoft
  • Newsmax Media, Inc.
  • Nightingale-Conant
  • Precious Moments Inc.
  • St. Jude Children's Research Hospital
  • Sun Microsystems
  • Sylvan Learning Systems
  • Verizon
  • WebEx


Wall of Fame | Copywriting Careers

Apryl Parcher“I’ve owned several small businesses before, but didn’t like the fixed schedule and other limitations (not to mention having to work every holiday). I feel much less restrained and free to create now.”

Apryl Parcher,
AWAI Member Since 2004



Browse All of AWAI’s Free Content …