AWAI Writer’s Blog
If This “Dunce” in School Can Become a Master Social Media Copywriter, So Can You
February 17, 2017 (06:32:42 am)
Is social media copywriting just a flash in the pan? Not according to Master Web Copywriter Nick Usborne. He says right now, it's in its “sweet spot.”
Don't State Your Opinions as Facts When in Fact They Aren’t
February 16, 2017 (06:08:44 am)
Your greatest allies in convincing your prospect are facts. But some copywriters play fast and loose with them, destroying credibility and success.
The Day I Lost $5,000 is the Day My Success Finally Began…
February 15, 2017 (06:21:12 am)
Does rejection drive you into depression and non-action? Or can you turn it into opportunity like Joshua Boswell did?
How a “Dream Team” Made Me the Copywriter I Am Today
February 14, 2017 (06:55:50 am)
Isolated. Frustrated. Unsuccessful. This is how I felt in my early copywriting career. That is, until I met my "Dream Team."
Don’t Stifle Your Success Making the Mistake I Made
February 13, 2017 (06:21:40 am)
There are times when "less is more." That's seldom true, though, when it comes to having clients. Here’s how one copywriter learned the hard way.
How to Raise Your Rates with Existing Clients
February 10, 2017 (06:40:35 am)
Many beginning copywriters start their careers asking for bargain rates. But what can you do when it’s time to ask for what you’re worth?
The Seven People Who Can Launch Your Copywriting Career
February 09, 2017 (12:22:48 pm)
AWAI guest writer Stacy Fox introduces you to people who may help launch your copywriting career. Just one can turn you into a full-time writer!
Creating a Buyer Persona for Your B2B Client
February 09, 2017 (06:15:42 am)
Creating the perfect persona helps you write great copy for your client, faster and more easily. Expert B2B copywriter Steve Slaunwhite shows you how.
Why is Writing for B2B So Great? Let Me Count the Ways...
February 08, 2017 (06:53:23 am)
Writing for B2B companies offers many great opportunities. Off the top of his head, B2B copy expert Steve Slaunwhite counts 10 ways…
B2B Was My Lucky Break. Could It Be Yours?
February 07, 2017 (06:29:41 am)
Steve Slaunwhite “backed into” a lucrative career that doesn’t involve hours of researching the prospect, her emotions, or the Big Idea. How’d he do it?
Where to Find an Avalanche of Hidden (Plus Lucrative) Writing Projects
February 06, 2017 (06:08:29 am)
Why would copywriters consider taking short B2B projects paying less than long-form sales letters? Because one B2B project often means many lucrative ones.
Hate Writing Long Sales Copy? Great! You’re Perfect for This Lucrative Opportunity
February 03, 2017 (06:38:51 am)
Is your pursuit of the writer's life stalled because you hate writing long sales copy? Then, you're perfectly suited for this lucrative opportunity.
This AWAI Member Doesn’t Like Writing Long-Form Sales Copy. What’s His Secret to Achieving The Writer's Life So Quickly?
February 02, 2017 (06:18:51 am)
John Brewer doesn’t like writing long-form sales copy. But in just two short years, he’s already living the writer's life. What’s his secret?
5 Ways to Know You’re Ready For A Full-Time Career in Copywriting
February 01, 2017 (09:25:02 am)
Before you switch from part-time writer to a full-time career in copywriting, AWAI guest writer Eric Borger helps you do a readiness gut check.
Why Self-Reliance is Overrated in Copywriting Success
February 01, 2017 (06:59:53 am)
Self-reliance can be a valuable asset when working to achieve the writer's life. But it can also be a trap that stalls success.
Embrace the Lick of elBenbo's Whip, Copywriters
January 31, 2017 (06:22:42 am)
“Tone” can spell the difference between wild success and dismal failure. Study Ben Settle’s tone to see this copywriting truth in action.
Why Marketing Junkies Fail
January 30, 2017 (06:02:20 am)
You might be taking too long to claim the writer's life that should be yours. Provocative and successful email marketer Ben Settle offers a solution.
The TAAC Rule for Dealing with Flaky Clients
January 27, 2017 (06:19:41 am)
Your clients are your bread and butter. So, what can you do when you run into an impossibly flaky one? Ben Settle offers a provocative solution.
Ben Settle Tells Why You Must Get Busy Writing or Get Busy Dying
January 26, 2017 (06:09:58 am)
Every day you don’t write, Ben Settle tells us, your ideas are dying on the vine.
5 Reasons Content Marketing is Here to Stay
January 25, 2017 (06:48:45 am)
Content marketing offers rich opportunities for any writer who enjoys writing straightforward copy. But will it last? Here is Gordon Graham’s answer.