AWAI Writer’s Blog
Four Steps to Breakthrough Copy Bliss
September 27, 2016 (06:05:55 am)
How do you connect with your prospect so he knows you really understand his problems? Million-dollar copywriter Clayton Makepeace uses these four steps.
The Astonishing Power of Powerlessness
September 26, 2016 (06:08:09 am)
Million-dollar copywriter Clayton Makepeace advises us to look at our prospect’s sense of powerlessness as a core emotion to target. Here's how…
How Rush Limbaugh Can Lead You to Breakthrough Bliss
September 23, 2016 (06:43:21 am)
Offering benefits to your prospect is crucial for writing successful copy. Or is it? One multimillion-dollar copywriter has a slightly different take on the idea.
An Innovative, Easy Way to Get Started in The Writer's Life
September 22, 2016 (06:32:39 am)
You can enjoy the writer's life writing promotions, emails, B2B copy, web copy. Possibilities are almost limitless. But here’s one niche few copywriters know about.
How to Break the Beginning Copywriter "I Don't Have Any Experience So Who's Going to Hire Me?" Vicious Cycle
September 21, 2016 (06:18:22 am)
“I have no experience and no portfolio. Who’s going to hire me with no experience.” Here’s how to break the “no experience vicious cycle.”
How to Capture the Magic of Simplicity: Two Strategies for Conversational Copy
September 20, 2016 (06:57:36 am)
“Write like you talk.” Easier said than written. But two simple strategies will take you 90% of the way there.
Alfred Hitchcock's Secret to Copywriting Success
September 19, 2016 (06:46:31 am)
What can Alfred Hitchcock, the Master of Suspense, teach us about copywriting?
Freelance Writer Jobs Are On The Top-Paying Work-At-Home List for 2016
September 17, 2016 (07:02:56 am)
AWAI reveals rates for a variety of freelance writer jobs, one of the “10 Top-Paying Work-At-Home Jobs in America,” according to SimplyHired.com
What to Do When the Client Says “Change This”
September 16, 2016 (06:25:55 am)
Every time you send copy off to a client, you want him to say, “This is perfect.” But that almost never happens. Bob Bly offers 4 foolproof answers.
Social Media Writers Smile More and Probably Live Longer!
September 15, 2016 (06:09:30 am)
Who are the happiest copywriters today? Would you like to join their ranks? Nick Usborne has the answers if you want this to be your writer’s life.
Social Media is the Perfect Gateway Gig for Picking Up More Work
September 14, 2016 (06:36:40 am)
Looking for more copywriting work? Here’s the best person to tell you the secret of the perfect gateway gig for getting more work… or your first job.
Mark Twain, Copywriter? Here’s What You Can Learn from Him
September 13, 2016 (06:12:23 am)
Mark Twain is one of America’s most influential writers. But does he have anything to teach you about copywriting? Surprisingly… a great deal.
The Golden Thread that Pulls Your Prospect Toward Saying “Yes”
September 12, 2016 (06:56:33 am)
Your prospect buys when you capture his emotions with a powerful promise/benefit combo that follows a “golden thread” through your entire promotion.
Master Copy-Strengthening Secrets: Little Words that Make Your Copy Fat
September 09, 2016 (06:03:32 am)
Successful writing is lean writing — writing with all “fat” removed. Here are five strategies for putting your copy on a diet.
Nothing Calms a Freelancer’s Mind More Than the Promise of a Monthly Retainer
September 08, 2016 (06:55:45 am)
Want to have the calmness a steady monthly income brings? You can if you follow social media expert Nick Usborne’s path to the writer's life.
If You Want a Reliable Income as a Writer, Go Where the Growth is
September 07, 2016 (06:27:51 am)
What can a notorious bank robber teach you about achieving the writer's life? More than you may imagine. Social media expert Nick Usborne explains.
Roadblocks or Bridges? Keeping These Crucial Copy Elements from Crushing Response
September 06, 2016 (06:56:58 am)
Strong subheads help your reader move easily through your copy. Learn a simple “cheat” to help you write subheads that do their job.
Copywriting Clients Out of Mid-Air: How to Skip the Frustration and Start Getting More Gigs NOW
September 05, 2016 (06:29:24 am)
Here’s how you can put an end to the frustration of not getting enough clients to keep your writer’s life alive and well.
Why Would You Want to Make Your Copy Look Uninviting? Here's a Simple Solution for Websites and Written Copy
September 02, 2016 (06:25:54 am)
Your prospect wants your copy to be easy to read. But she also wants it to look easy to read. There's a simple solution for your written copy and your websites.
Are These Writer’s Website Mistakes Killing Your Career?
September 01, 2016 (06:11:17 am)
Your freelance writer’s website is a “billboard” advertising your skills. Is your billboard attractive and professional? Or does it signal you’re not professional?