Video:
Write Now! Persuasive Writing Prompts:
Tell Me Your Biggest Fear

Practice your copywriting skills with this prompt from The Professional Writers’ Alliance (PWA).

In this Write Now! exercise, you can work on developing the power of copywriting through storytelling, painting a picture that uses all the senses.

Watch this video by professional copywriter Christina Gillick to see how you can strengthen your copywriting by writing about the emotions of dealing with fear. (Or read the transcript below.)

Play Video

Think about your biggest fear. Is it something tangible or alive? Mine would be the Madagascar hissing cockroach. I shudder just thinking about them.

Or is your fear more emotional? We all have those fears too – like the fear of failure or maybe you feel the fear of risk?

Today, write about that fear. Leave nothing out. How does it make you feel? Does your heart race? Your forehead sweat?

Are you working to overcome your fear or ignoring it?

When you’re finished writing, consider this: emotions sell, and fear is one of the biggest. Imagine your reader feeling that same fear, what would you say to help them overcome it? … Is that advice you could use?

Write Now! persuasive writing prompts are presented by the Professional Writers’ Alliance (PWA) — a professional association just for direct-response industry writers. Learn about the many benefits of a PWA membership.

The Professional Writers’ Alliance

The Professional Writers’ Alliance

At last, a professional organization that caters to the needs of direct-response industry writers. Find out how membership can change the course of your career. Learn More »


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Published: March 22, 2017

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