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Ten Common Dumbass SEO Copywriting Mistakes
September 30, 2009 (11:00:21 am)
Find out the 10 stupid SEO copywriting mistakes marketers make and how you can use them to land your next client.
10 Stupid Things Catalog Marketers Do to Mess Up Their Websites
May 20, 2009 (06:03:30 am)
Heather Lloyd-Martin explains how catalog marketers are still super hot as potential clients and offers a lesson in what not to do when writing SEO copy for a catalog marketer.
Why Direct-Response Writing Skills Are So Darn Important
December 03, 2008 (08:02:10 am)
SEO copywriter Heather Lloyd-Martin explains why it’s so important when optimizing copy for the search engines, and gives you a great way to use that knowledge to elevate yourself above your competitors, when selling your SEO copy services to potential clients.
Don’t Tell Me What I’m Thinking: Does Your SEO Copywriting Miss the Mark?
September 24, 2008 (12:24:17 pm)
SEO copywriting pioneer Heather Lloyd-Martin applies the “know your prospect” rule to SEO strategies and shows you how you can help your clients easily get this information from their customers.
“While no job anywhere is secure these days, Michigan, where I live, has been particularly hard-hit. My copywriting income has definitely increased our peace of mind in a very uncertain economy.”