February 2009
10 Questions to Help You Determine Why Your PPC Campaign Is Losing Money
February 25, 2009 (11:54:43 am)
John Wood helps you figure out why a PPC campaign you’re running might be failing.
How to Find, Lure, and Hook “Trophy-Sized” Clients for Your Freelance Business
February 24, 2009 (07:29:50 am)
How a fisherman finds fish is very similar to the way a freelancer should find clients. It’s about what you do, where you look, and exercising patience, persistence, and perseverance.
The First Steps of My Own, Personal Economic Stimulus Plan
February 18, 2009 (01:57:41 pm)
AWAI member Paula Williams shares her own, personal economic stimulus plan as a web copy specialist.
How to Build Your Business At “Mind-Boggling” Speed Using Video Marketing
February 17, 2009 (02:26:55 pm)
Video marketing is a great way to build your business rapidly. All you need are a few simple tools, a good idea, and some step-by-step instructions to follow … and you’ll be well on your way to producing and broadcasting great videos … and getting you and your business noticed.
7-Step Plan for Working With Web-Copy Clients
February 16, 2009 (08:07:15 am)
To make a fantastic living as a web copywriter, you need to know exactly what you’re going to do with clients from start to finish. Pam Foster offers her 7-step plan for scoring big with web-copy clients.
Why Today’s Economy Spells Massive Opportunity for Web Copywriters
February 13, 2009 (01:07:25 pm)
While the offline world of business is shrinking, the online equivalent is growing fast. And fast growth spells massive opportunity for copywriters. But in this economy, which program is best? Should you learn how to write direct-response copy, or write for the web?
A Website or a Blog – What’s Right for You?
February 11, 2009 (08:26:32 am)
If you want to be a web writer, you’ll need an online presence. But do you need a full-blown website? Or will a blog suffice? John Wood evaluates the pros and cons of both options, to help make the decision easier.
From Welfare to Billionaire: How One Simple Secret Can Help You Achieve Your Life’s BIGGEST Goals
February 10, 2009 (08:39:59 am)
Developing your self-discipline skills to the fullest is by far the most important skill any aspiring freelancer, entrepreneur, or creative professional can develop in order to achieve big goals.
Lights, Camera, Action! Get Paid to Write Short Video Scripts
February 09, 2009 (08:54:13 am)
Online video marketing is one of the fastest-growing copywriting niches today. Learn AWAI member Phil LeMaster’s six tips for writing video scripts that produce results for your clients.
How Do SEO Copywriters Know When Their Work Actually Makes a Difference?
February 05, 2009 (10:48:39 am)
SEO copywriting expert Heather Lloyd-Martin explains how to know if your SEO copywriting efforts are making a difference, even if your clients aren’t willing to share results.
14 Ways to Build an Opt-in Email List
February 04, 2009 (08:19:32 am)
An e-letter or e-zine is one of the easiest and fastest ways to build an online business. And it all starts with building a subscriber list. AWAI Staff Writer John Wood gives you the techniques you can use right now to build a subscriber list yourself.
How to Find Million-Dollar Ideas for Your Freelance Business … Just About Everywhere
February 03, 2009 (10:24:38 am)
Coming up with ideas is easy and fun, once you know what to do. Not only that, but it can put a lot of money in your pocket when you approach idea generation in a systematic way. Take it from George Lucas, you can find ideas everywhere you look.
Marketing Yourself Without a Resume: What You MUST Know About Marketing Your Freelance Copywriting Services
February 02, 2009 (11:22:58 am)
AWAI Staff Writer Guillermo Rubio offers an inside look at exactly how to land paid copywriting assignments, and why a resume is not what potential clients want from you.
“While no job anywhere is secure these days, Michigan, where I live, has been particularly hard-hit. My copywriting income has definitely increased our peace of mind in a very uncertain economy.”