September 2006
From The Golden Thread Mailbag … The Lead vs. The Big Idea
September 25, 2006 (10:18:43 am)
Pat Coffey answers a member's question about the difference between the lead and the big idea.
Quick Tip: Don’t Neglect Your Call to Action
September 25, 2006 (10:18:17 am)
Will Newman shows you how to write an effective call to action.
The Latest, Greatest (and Easiest) Way to Create Control-Beating Copy
September 25, 2006 (10:17:49 am)
Will Newman tells you how Target Marketing’s “Who’s Mailing What!” can help you to write better copy consistently.
Quick Tip: How to Use Clip Art Like a Pro
September 21, 2006 (04:45:59 pm)
Kammy Thurman reveals how you can integrate clip art into your professional designs.
Control-Beating Secrets from Magalog Master Rob Davis
September 21, 2006 (04:42:56 pm)
In an interview, graphic design Rob Davis shares the secrets he uses for record success for his magalog designs.
From The Golden Thread Mailbag … Public Speaking
September 18, 2006 (10:17:16 am)
Pat Coffey passes on a member tip about public speaking to get clients.
Quick Tip: Using Commas So They Won’t Drive the Prospect (or You) Crazy
September 18, 2006 (10:16:55 am)
Will Newman shares four secrets to proper comma use.
AWAI Member Fran McDuffee Tells Her Success Story
September 18, 2006 (10:16:34 am)
An interview with AWAI member Fran McDuffee on how she landed her first client right after completing the copywriting program.
From The Golden Thread Mailbag … The Length of a Sales Letter
September 11, 2006 (10:12:13 am)
Pat Coffey answers a question from a member about the right length for a sales letter.
Quick Tip: 2 Types of Organizations You Should Belong To … and Why
September 11, 2006 (10:11:50 am)
Two types of professional organizations that can help your build your client list.
4 Compelling Reasons to Use Public Speaking to Get Clients
September 11, 2006 (10:11:25 am)
Peter Fogel shows how public speaking engagements can build your client base.
Quick Tip: Control the Way Prospects Feel About People in Photos
September 07, 2006 (04:40:55 pm)
Kristin Schwarz weighs in on how you can up the emotional impact of your photos.
How to Make a Big Impression with Your Practice Exercises and Real-World Projects
September 07, 2006 (04:38:38 pm)
Mike Klassen shows how you can turn your Graphic Design Success practices exercises into stand-out portfolio pieces.
From The Golden Thread Mailbag … Finding Clients
September 04, 2006 (10:09:23 am)
Pat Coffey answers a member's question about finding clients.
Quick Tip: A Single Page Link to Tech & Copywriting Reference Sites
September 04, 2006 (10:08:54 am)
Will Newman shares a good Internet research resource.
Why Every Copywriter Should Do a Little Travel Writing on the Side
September 04, 2006 (10:07:42 am)
Monica Day explains how travel writing can benefit your copywriting career.




“I’ve owned several small businesses before, but didn’t like the fixed schedule and other limitations (not to mention having to work every holiday). I feel much less restrained and free to create now.”
If yes, you could be in big demand, earning big money, writing just a few hours a day from anywhere in the world you choose to be.
Get Nick Usborne’s step-by-step system for creating money-making information websites.
In just 6 hours and 35 minutes, you can be in business earning $60 – $150 an hour writing simple resumes.
Learn the secrets behind succeeding in this in-demand career.
The work is plentiful … the pay scales are generous and the competition is scarce!
Get the answers to the hundreds of questions and concerns commonly asked in specific, step-by-step details.
Use this eight-step plan to make the leap from aspiring copywriter to professional copywriter this year.
Let your fellow AWAI members show you firsthand the easiest, most powerful way to land your first client … BEFORE you finish the program.
Writing for the web is a huge opportunity for copywriters. Let web expert Nick Usborne show you how to write blockbuster web copy in record time … even if you're a complete internet “rookie”!
It’s an opportunity to make $50,000, $75,000, $100,000 a year or more … working just a few hours a day.
A once complicated profession is now something you can do on a standard computer – even if you have little or no “artistic” ability.
It’s one thing to have a website. But if your website can’t be found by the search engines, it may as well not exist.
The Internet creates new income possibilities every day. The biggest among them: online video marketing.
Get the very techniques top-performing copywriters use to rattle off one groundbreaking control after another.
In his new book, Michael Masterson teaches you his very own formula for powerful persuasion and how to apply it to direct mail sales letters as well as online promotions.