May 2006
From The Golden Thread Mailbag … Creating Urgency May 29, 2006 (09:06:56 am)
Pat Coffey talks about creating urgency in your copywriting.
Quick Tip: Are Unnecessary Words Weakening Your Copy?
May 29, 2006 (09:06:34 am)
Today's Quick Tip reveals an editing secret that will make your copy tighter, stronger, and more conversational.
An Interview With AWAI Member Phil Graham: The Power of Keeping Your Dream Alive
May 29, 2006 (09:05:41 am)
Phil Graham’s interview tells us once again to not give up and go for the dream.
From The Golden Thread Mailbag … “The Categorical Imperative” May 22, 2006 (09:00:59 am)
Pat Coffey talks about what Bill Bonner calls “the categorical imperative.”
Quick Tip: Managing Email With Folders
May 22, 2006 (09:00:48 am)
Take change and organize with this Quick Tip for email.
The Secret of “The Golden Thread,” Part 2 May 22, 2006 (09:00:26 am)
Will Newman finishes the great series on The Golden Thread and how to make tight copy that pulls the reader to the end and finishes with a purchase.
Strategies for Handling a Client’s Employment Gaps, Part 2 May 17, 2006 (11:13:59 am)
Resume Writer, Julien Sharp explains her strategies for handling a client’s employment gaps.
From The Golden Thread Mailbag … “You Have Been Selected” May 15, 2006 (08:59:57 am)
Pat Coffey talks about the use of the phrase “you have been selected” in direct marketing.
Quick Tip: Is Your Computer Making You Sick?
May 15, 2006 (08:59:37 am)
There might be danger lurking in your office. Check out this computer tip.
The Secret of “The Golden Thread,” Part 1 May 15, 2006 (08:58:36 am)
“The Golden Thread” is not just the name of this e-letter. It's a Master's technique used by the very best and most successful copywriters. Will Newman starts with part 1 of 2.
From The Golden Thread Mailbag … Finding Clients in Your Niche May 08, 2006 (08:52:47 am)
Pat Coffey answers a member's question about finding clients in your chosen niche.
Quick Tip: What Can You Learn From Online Ad Revenue?
May 08, 2006 (08:52:19 am)
The internet is growing and so is everything related to it. Find your niche in one of the fastest growing mediums around. Hold on!
The Secret Power of “The Big Prediction” May 08, 2006 (08:51:46 am)
Your prospect wants to buy ... but he doesn't want to be “sold.” Will Newman reveals a masterful technique to deal with this bizarre paradox.
Strategies for Handling a Client’s Employment Gaps May 05, 2006 (11:13:40 am)
AWAI Board of Advisor and Resume Writers, Julien Sharp’s strategies for handling a client’s employment gaps.
From The Golden Thread Mailbag … Promise vs. Picture May 01, 2006 (08:50:58 am)
Pat Coffey talks about the difference between promise and picture.
Quick Tip: Be Prepared
May 01, 2006 (08:50:46 am)
Whether you are preparing for a big event, a vacation, an up and coming disaster, or your business taking off, being prepared is well worth the time.
The Changing Image of Women Donors May 01, 2006 (08:49:35 am)
Writing for the fundraising market is lucrative if you know the trends and write to the correct demographics.
