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Make Your Copy More Successful … By Learning More About Your Prospects
September 07, 2009 (05:38:03 am)
Don Hauptman shares one of his tools he used to make his copy so successful. Use this tool and your promotions will pull spectacularly.
What’s the Perfect Recession-Protection Strategy for Freelance Copywriters?
April 27, 2009 (06:43:55 am)
Don Hauptman explains why having a professional strategy offers you so many rewards, including “recession proofing” your business and income.
Can Copywriters “Recession-Proof” Themselves?
October 24, 2008 (08:39:46 am)
Current, and future, economic events threaten the livelihood of almost everyone – whether they’re employed, self-employed, or own a business. Fortunately, copywriters have advantages that allow them to protect themselves.
How to Make $3,000 to $10,000 Per Assignment – Without Writing a Single Word of Copy
September 19, 2008 (08:20:20 am)
Don Hauptman shares a method for copywriters to generate more cash without writing a single work of copy.
How to Build Credibility Into Your Copy
July 28, 2008 (10:07:37 am)
Master copywriter Don Hauptman outlines specific techniques for boosting credibility in your sales copy.
Words of Copywriting Wisdom … “You Can’t Say That!” … The “Smart vs. Dumb” Rule of Copywriting
March 24, 2008 (02:25:36 pm)
Master copywriter Don Hauptman explains how in today’s high-speed society full of sensory overload, it’s necessary to simplify in order to grab attention, to communicate, to persuade and sell.
A Nifty Tool for Getting the Background Information You Need from Your Clients … Every Time, Part 2
January 14, 2008 (01:32:49 pm)
Part 2 of master copywriter Don Hauptman’s checklist for obtaining the background information you need from your client before beginning a new copywriting project.
How to Get the Most out of Creative Conferences: A Nifty Tool for Getting the Background Information You Need from Your Clients … Every Time, Part 1
January 07, 2008 (01:30:40 pm)
Part 1 of master copywriter Don Hauptman’s checklist for obtaining the background information you need from your client before beginning a new copywriting project.
“While no job anywhere is secure these days, Michigan, where I live, has been particularly hard-hit. My copywriting income has definitely increased our peace of mind in a very uncertain economy.”