October 2007
Your Next Project Awaits at DirectResponseJobs.com October 29, 2007 (11:11:53 am)
Rebecca McEldowney announces the launching of the new and improved directresponsejobs.com.
Quick Tip: Read … for Better Writing October 29, 2007 (11:11:38 am)
How Stephen King can help you be a better copywriter.
How to Respond Successfully to Spec Challenges, Part 2
October 29, 2007 (11:11:21 am)
Gary Hennerberg discusses why you should take spec assignments and how you can make the most of them.
Words of Wisdom … October 29, 2007 (11:11:06 am)
Herschell Gordon Lewis talks about the unseen dangers of your own education.
Quick Tip: 4 "Musts" of Effective Web Catalog Copy October 22, 2007 (11:10:50 am)
Will Newman shares for secrets to writing better copy for web catalogs.
How to Respond Successfully to Spec Challenges, Part 1 October 22, 2007 (11:10:34 am)
Gary Hennerberg's bootcamp secrets for spec assignment success whether you are a new copywriter or just trying to break into a new niche.
Quick Tip: Designing E-book Covers … Easily October 18, 2007 (11:15:41 am)
Mike Klassen shares an easy way to design e-book covers.
Working Collaboratively to Produce Top-Quality Work October 18, 2007 (11:09:54 am)
Lori Haller talks about why copywriters and designers should work together.
An Exclusive Interview with Self-Help Copywriter Catherine Cairns
October 17, 2007 (04:28:51 pm)
Self-help copywriter Catherine Cairns shares tips on launching your career in the self-help market.
Quick Tip: Let a Template Speed You Through Your Copywriting
October 15, 2007 (11:05:42 am)
How using a swipe file can help you write control-beating copy.
Secrets from Bootcamp: The 21-Day Promo Package (With a Day of Golf Thrown In) October 15, 2007 (11:03:51 am)
Paul Hollingshead and Mike Palmer's plan to write a winning promotion in just 21 days.
Quick Tip: The Comma Demystified
October 08, 2007 (10:57:31 am)
Learn easy-to-remember comma rules that make your life simpler.
Note From Your Roving Bootcamp Reporter October 08, 2007 (10:57:16 am)
Marcella Allison reports “live” from AWAI’s copywriting bootcamp.
On Bears, Bootcamps, and Headlines October 08, 2007 (10:56:57 am)
Will Newman gives a sneak peak into his bootcamp presentation “Mastering the Headline Maze.”
Quick Tip: How to Fix Perspective Problems in Photoshop October 04, 2007 (10:56:33 am)
Will Newman shows you how to fix perspective problems in Photoshop.
Respect What the Copywriter Is Doing October 04, 2007 (10:52:47 am)
Mike Klassen shares his advice on working with copywriters.
Top 15 Mailers in the Self-Help Market
October 03, 2007 (04:28:33 pm)
Discover the names and websites of fifteen top mailers in the self-help market.
Perfect Copy for an Imperfect World October 03, 2007 (04:28:08 pm)
Hallie Mummert reveals secrets to writing self-help copy that gets read.
Industry Spotlight: Self-Help
October 03, 2007 (04:27:52 pm)
Find out about trends and statistics in the self-help market.
Quick Tip: The Secret Power of Color
October 01, 2007 (10:56:40 am)
Most people react to colors in a similar way—you can use this to influence your reader's mood and affect response.
“That moment when you close your eyes, suck in your breath and say a silent "yes!" happened just recently when I got a royalty check in the mail. That one project has turned out to be quite profitable.”
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