January 2007
Quick Tip: Ensure Consistency in Your Copy
January 29, 2007 (09:13:14 am)
Consistency within your direct mail package is important—learn how to check it quickly.
How to "Customize" 7 Power Writing Secrets
January 29, 2007 (09:12:55 am)
Will Newman shows you how to hone writing secrets to fit your specific niche.
Avoid Time-Wasting – and Expensive – File Bloopers
January 25, 2007 (11:52:43 am)
Kristin Schwarz shows you some of the most common errors when sending files to a printer.
Quick Tip: 4 Easy Ways to Improve Your Self-Mailer
January 22, 2007 (09:11:24 am)
Four quick ways to add power to your self-mailer.
6 Success Lessons from the Winners of AWAI's Bootcamp 2006 Challenge
January 22, 2007 (09:10:45 am)
Successful AWAI copywriters and graphic designers share their insights into building a new career.
AWAI’s Photographer’s Life Photo Contest
January 16, 2007 (09:10:13 am)
Katie Yeakle talks about AWAI’s Photographer’s Life Photo Contest.
From The Golden Thread Mailbag … Is it Legal to Use the Name of Another Company?
January 16, 2007 (09:04:52 am)
Matt Turner answers a member's question about the legality of using another company's name.
Quick Tip: Avoid Confusion by Avoiding "Bi-" Words
January 16, 2007 (09:03:25 am)
A common prefix that might confuse your readers.
An $11.9 Billion Niche
January 16, 2007 (09:01:59 am)
Will Newman outlines a growing niche that needs skilled copywriters.
Quick Tip: Make Your Clients Happy With Smaller PDF Files
January 11, 2007 (11:50:55 am)
Kristin Schwarz shows you how to make your pdf files smaller.
Setting Your Business-Building Goals for 2007
January 11, 2007 (11:48:56 am)
Lori Haller shares the importance of goal setting for your graphic design business success.
From The Golden Thread Mailbag … “Conscious Ignorance”
January 09, 2007 (09:01:25 am)
Pat Coffey talks about the important learning step “conscious ignorance.”
Quick Tip: A Free Online Word Processor and Spreadsheet
January 09, 2007 (09:01:10 am)
Will Newman shows you where to get free word processing and spreadsheet programs.
Giving Your Prospect Choices May Damage Response
January 09, 2007 (09:00:49 am)
Lee Marc Stein shows how including too many choices in your copy may kill your response.
Accomplish the Unthinkable: Write Well Every Day This Year
January 02, 2007 (08:59:21 am)
Michael Masterson takes you step by step through the goal setting process he uses to achieve more of his important goals.
“While no job anywhere is secure these days, Michigan, where I live, has been particularly hard-hit. My copywriting income has definitely increased our peace of mind in a very uncertain economy.”