September 2005
From The Golden Thread Mailbag … Directory of Direct-Mail Companies
September 26, 2005 (05:25:33 pm)
Scott Rempe answers a member question about finding a directory of direct-mail companies.
Quick Tip: Use Simple Fonts for Greatest Effect
September 26, 2005 (05:25:05 pm)
Understand what fonts work best and why.
Finding a Winning Tone for Your Copy, Part 3
September 26, 2005 (05:24:48 pm)
Paul Hollingshead on how punctuation and the flow of copy affect the tone of your copy.
Quick Tip: Adding Comments to PDF Files, Part 2
September 22, 2005 (02:54:50 pm)
Discover tips on adding clients to your pdf files.
Choosing the Right Computer, Part 4: The Printer
September 22, 2005 (02:34:54 pm)
Get advice from graphic design experts on choosing the best printer to go with your computer.
From the IFD Mailbag … The Lucrative Niche of Direct Mail Design
September 22, 2005 (02:11:34 pm)
Learn how direct mail design can benefit your bottom line.
From The Golden Thread Mailbag … Seeding Yourself on Mailing Lists
September 19, 2005 (05:19:22 pm)
Scott Rempe talks about seeding yourself on mailing lists.
Quick Tip: Keeping in Touch … the Right Way
September 19, 2005 (05:18:58 pm)
A good way to handle keep-in-touch marketing without becoming a pest.
How to Keep Clients (and Potential Clients) Happy … So They Keep Calling You
September 19, 2005 (05:18:47 pm)
Will Newman talks about the things clients look for in addition to copy that delivers results.
From The Golden Thread Mailbag … When to Set-Up a Website
September 12, 2005 (05:18:14 pm)
Scott Rempe talks about when to set-up a website.
Quick Tip: How to Replace Worn-Out Words
September 12, 2005 (05:17:59 pm)
Refresh your writing with hard-hitting alternates to clichés.
When "Conversational" Copy Fails, Part 2
September 12, 2005 (05:17:31 pm)
Will Newman delves into the power of benefits and how to convey the ultimate benefit of a product or service.
Quick Tip: Making Comments on PDF Files, Part 1
September 08, 2005 (02:29:44 pm)
Kammy Thurman shows you how to add comments to your pdf files.
Valuable Success Advice From Pro Designer Rob Davis
September 08, 2005 (02:20:06 pm)
Discover expert design Rob Davis' advice on achieving success as a graphic designer. Plus, how to add comments to your pdf files.
From the IFD Mailbag … Tips on Creating a Financial Layout
September 08, 2005 (02:09:27 pm)
Learn some of the essentials of designing a financial layout.
From The Golden Thread Mailbag … Regular Mail vs. Email
September 06, 2005 (05:12:52 pm)
Scott Rempe talks about regular mail vs. email for contacting clients.
Quick Tip: A 3-Part Yoga Exercise to Enhance Creativity
September 06, 2005 (05:12:37 pm)
Three yoga exercises to clear your head and get your creative juices flowing.
When "Conversational" Copy Fails
September 06, 2005 (05:12:13 pm)
Will Newman explains how conversational copy that is forced falls flat and what you can do to quickly create an authentic connection with your reader.
“While no job anywhere is secure these days, Michigan, where I live, has been particularly hard-hit. My copywriting income has definitely increased our peace of mind in a very uncertain economy.”