Gain Confidence and Connect with Clients in 21 Days or Less — GUARANTEED!

Start TODAY for a One-Time Payment of Just $497

What would getting paid mean to you?

Hi, I’m Rebecca Matter, president of AWAI.

After more than 20 years of helping guide thousands of people who wanted to get paid to write…

I’ve learned one thing for sure from the many who have succeeded…

When you land your first paying client, you’ve cleared the single biggest obstacle that keeps some aspiring writers from achieving their writing goals.

And, here’s the cool thing…

Once you land that first client, it’s so much easier to land the next one… and the next one… and the one after that…

Setting you up to make a consistent income as a well-paid writer.

Whether your end goal is a six-figure writing income…

An extra thousand dollars a month writing only on weekends…

Or anything in between…

It all starts with landing your FIRST writing client.

That’s why we’ve created the 21-Day System that’s guaranteed to give you everything you need!

You’ll set up a PROVEN system that lets you easily connect with the right clients for you…

With NO cold calling or scary marketing tactics…

And, you’ll get guidance, support, and direct access to one of the industry’s premier “client-getting” coaches.

With such a clearly laid-out plan to follow, you’ll start confidently connecting with your ideal prospects in just 21 days or less…

You’ll gain the insights to land your FIRST writing client…

AND, you’ll set yourself up to land a steady stream of your ideal clients again and again!

Now, before we go any further, let’s see if this system is right for you…

Do Any of These Describe You as a Writer? Check Any That Apply…

Do you lack confidence needed to start connecting with clients?

Are you interested in landing good-paying clients?

Are you worried that landing clients is too hard or requires you to do things you’re uncomfortable with — like cold-calling? (Hint: It doesn’t.)

Do you want step-by-step instructions showing you exactly what to say and do to land clients?

Do you want a “rinse and repeat” system that lets you follow the same easy steps again and again to land a steady stream of your ideal clients?

If You Checked ANY of These Boxes, I’m Inviting You to Go Through Get Writing Clients NOW: 21-Day System and Start Making Great Money as a Writer.

Ready? Set. Go! 🏁Here’s How the System Works…

Part 1: Your Daily Step

This is where the magic happens!

Every morning, starting on Day One, you’ll watch as your coach gives you your daily action step. She’ll give you a powerful client-getting lesson… along with a simple practice prospecting task designed to get you connecting with real clients.

So grab your coffee or tea and log in. In five minutes or less, you’ll be ready to dive into action!

Part 2: Action

After learning about your daily action step, you’re off to the races!

It’s time to take action and accomplish that day’s mission. Do that, and you'll slowly build REAL confidence while planting seeds to book paying clients faster than you ever thought possible.

Meet Your Coach



“The 21-Day System is a game changer! I’ve gotten 4 prospects because of Ilise!

— Elizabeth Broughton Marsamane

“My confidence about successfully acquiring clients via LinkedIn is high after completing the 21-Day Challenge. That Challenge did more for me in 21 days than my master's degrees ever did. Now, if only the universities I attended had a 30-year money back guarantee…”

— Allison Scholly

“I just wanted to jump on and share a victory! I landed my first client! YAY! I’m writing real estate copy for a marketing department with a brokerage in Chicago. It started out with short broker bios, and she has continued to throw different projects at me for the past week and a half! I’m so super excited, and now I’m so ready to look for more clients! This has given me the confidence to put myself out there and make this happen! Thank you so much, Ilise, for this System!”

— Jodie Martin Cordell


Ilise Benun has helped thousands of writers over the past 30+ years and knows the struggles they face getting clients. She’s helped MANY of them overcome those obstacles to land clients and make money writing.

And, she’s devised the easiest, most stress-free method to figure out which clients you want to work with…

And connect with…

And position yourself as the perfect solution for their needs…

So, you can easily land your FIRST writing client.

Then… just follow the same simple steps again and again to land more clients whenever you want!

Ilise has even used the same client-attraction system she’ll teach you to land herself writing gigs for Entrepreneur.com, HOW magazine, Self, Essence, The New York Times, The Washington Post, The Denver Post, and many others.

And, she’s the author of seven top-selling books, including The Creative Professional’s Guide to Money, The Art of Self Promotion, and The Simplest Marketing Planner.

She’s created educational and professional development content for Maryland Institute College of Art (MICA), Pratt Institute, HOW Design Live, the Freelancers Union, and many others.

With her track record and expertise, NO ONE is better equipped than Ilise to help you gain real confidence and land your all-important first paying clients.

Land Your First Client with “the Most Powerful Marketing Tool of the 21st Century”

There’s only one place you can be certain all your best prospects are hanging out…

Looking to make connections with writers like YOU…

I’m talking, of course, about LinkedIn.

It is — by far — the biggest professional network in the world… a place where you can find profiles on hundreds of millions of professionals from all industries.

Huffington Post called LinkedIn “the most powerful marketing tool of the 21st century”…

LinkedIn reports that over 59 million companies have a LinkedIn page, with 2.7 million of those companies posting weekly on the platform…

Over 90% of big Fortune 500 companies now use LinkedIn as their primary recruiting tool…

And, LinkedIn itself reports that EIGHT people are hired through their platform every minute.

But, as massive as LinkedIn is, most writers — indeed, most people — have no clue how to leverage its tremendous power.

Ilise knows…

And, she’ll walk you through everything — from setting up a magnetic LinkedIn profile all the way to using it to land your first client.

Because here’s the thing…

As important as a strong LinkedIn profile is — you can’t maximize LinkedIn’s massive potential by posting your profile, sitting back, and “hoping” people find you.

The best way to reach the over 65 million “decision makers” perusing LinkedIn for copywriters like you is to do what 99.99% of LinkedIn users don’t do…

Which is to zero in on the right decision makers in your industry or niche who need copy — and “gift” them what they’re looking for…

Whether it’s a useful, informative article you forward, or maybe something you’ve researched and written.

The result is, they come to see you as an expert…

Someone with a keen interest in their business, eager to help.

You’ve offered them something of value…

You’re starting to form a relationship.

And, the magic of reciprocity kicks in.

Now it’s just a matter of following the strategy Ilise will share with you for growing that relationship little by little…

Until that client needs their next piece of copy written — and they turn to YOU!

And, this is just one aspect of Ilise’s full LinkedIn strategy…

In fact, she’ll spend the bulk of your 21 days together showing you step-by-step how to put it all to work for you.

And, don’t worry if you’ve never used LinkedIn…

Or if you’re brand new to copywriting and fear you have nothing to share with prospective clients…

As Ilise will show you — no matter what stage you’re in as a copywriter, you can make LinkedIn work for you!

Create Your Magnetic LinkedIn Profile in an Afternoon

First things first…

You have to create your LinkedIn profile before you can leverage it to land great clients.

Ilise will help you do this in a single afternoon with a FREE resource we’ve added to the 21-Day System

It’s called Create Your Own LinkedIn Profile in a Day: Your First Step Toward Attracting Valuable Clients

This valuable “how-to” resource will make sure you start the 21-Day System with your most important asset in place — a LinkedIn profile you can use to “sell yourself” exactly as you are — right now!

In Create Your Own LinkedIn Profile in a Day, Ilise will show you…

  • WHY LinkedIn is so powerful for new service providers like you…
  • how to uncover the valuable experience you already have — and position that, front and center, in your profile…
  • how to position yourself to “attract” the right people — the ones you’re MOST excited to help…
  • how to demonstrate your personality, your unique voice, quirkiness, or sense of humor…
  • how to show off your writing without writing a portfolio…
  • and much more!

Once that’s in place, you’ll be ready to dive into the System and connect with clients in just 21 days…

How the 21-Day System Will Unfold

Week 1 (Days 1–5): Lay a Strong Foundation — This is where you build your client-getting foundation by setting goals and establishing a 20-minute daily routine focused solely on bringing new clients into your copywriting business…

Week 2 (Days 6–10): Identify Practice Prospects on LinkedIn — Here Ilise shows you how to search LinkedIn and target the industries, companies, and clients that are perfect for you, your skill set, your writing niche, and your personal interests…

Week 3 (Days 11–15): Tailor Your LinkedIn Profile — During this segment, Ilise gives you three different approaches that will help you perfect your profile, so when you reach out to clients, they’ll see you as the professional they’re looking for…

Week 4 (Days 16–21): Start Inviting Your Practice Prospects to Connect on LinkedIn — This is where you learn to “turn on the engine” and start attracting your targeted clients through a series of strategic invitation and connection techniques.

And get ongoing support from Ilise every step of the way!

Land Paying Clients “On Demand”

With Ilise showing you exactly what to do, landing your first paying client will be easier than you ever imagined.



“Last weekend when I was researching more prospects, one of the people whose profile I reviewed contacted me first and asked about ghostwriting. We just finished talking on the phone. We have a 6-month agreement for two blogs a month. MY FIRST CLIENT.

“And for those that need extra encouragement… She didn’t care about a writing portfolio, never even asked to see other stuff I published. All she cared about is that I’m from her industry (Human Resources) and that I would write for her.

“She doubled her offering price because of my HR background. And still wasn’t concerned about my writing experience or lack of.”

— Maggie Peterson


And remember, once you have your first client, you can follow those same steps again and again to land a steady stream of ideal clients.

Having an easy-to-use system to follow will keep your writing calendar full…

Securing you the consistent paychecks you need to create the writing career you desire.

Just think about it…

Your first writing assignment will likely be worth $500… $1,000… maybe even more.

So at the special price of $497, the 21-Day System is an out-and-out no-brainer…

Because here’s how I see it…

The only thing standing between you and your future as a well-paid writer is your first paying client…

The proof you need to KNOW — with certainty — you CAN do this.

I want you to get there… and this is the fastest, most proven way I know how.

That’s why you’re going to pay only $497 to join.

Here’s What You Get…

  • Daily, easy-to-execute action steps PROVEN to help even brand-new writers start connecting with potential clients and be primed to land their FIRST client in 21 days flat
  • Word-for-word scripts for exactly what to write to clients to make comfortable, no-stress connections and NEVER have to worry about saying the wrong thing…
  • An expertedly crafted “how-to” resource from Ilise, Create Your Own LinkedIn Profile in a Day: Your First Step Toward Attracting Valuable Clients, that will help you “sell yourself” exactly as you are right now…
  • Valuable feedback, accountability, and motivation from your fellow writers in the private Facebook group…
  • And even more help talking with clients confidently, taking control of all your client interactions, choosing a niche you love writing in, and more in your SIX bonuses!



“I may echo many others in saying that this has been a game-changing workshop for me! Four weeks ago, I felt that my writing skills were ready, but I had no clue how to identify or approach potential clients. Now I see that there is an almost limitless pool of clients and work out there, and I feel confident in identifying and reaching out to those I’d like to work with. Thank you, Ilise Benun, for developing such a well-organized system and for making each lesson bite-sized and manageable.”

— Amy Voege

Talk about getting results for once! Ilise’s system WORKS.”

— John Kidd

I, for one, tend to be more introverted when it comes to approaching clients for work. I learned a great deal from this system on that topic. This could benefit any aspiring writer.”

— Charlie Tisserand


These Amazing Bonuses Are Yours When You Join the 21-Day System Today…

Bonus #1: How to Find and Reach Your Dream Clients

Ilise reveals how to move a lead from initial contact to signing on the dotted line.

This presentation was available only to folks who paid thousands of dollars to attend AWAI’s FastTrack to Copywriting Success Bootcamp live or stream it virtually.

But, as a 21-Day System participant — you’ll get it FREE!

Bonus #2: How to Manage Client Conversations with Complete Confidence

If you ever find yourself “stumped” about what to say to a new prospect or client, you’ll love this…

It’s an inside look at what happens when you’re a freelance writer talking with new clients…

We’ll lay out the scenarios — and then walk you through what to ask and say about project goals, fee estimates, timelines, and setting the tone for a smooth project.

Bonus #3: What Clients Want — Your Guide to What Clients Are Really Thinking

Learn what freelance-writing clients are really thinking (from three clients who hire writers all the time!).

You’ll discover…

  • the first thing clients want to see when they visit your website…
  • the questions they want to hear from you when you talk about projects…
  • what keeps virtually every client up at night when they’re looking for writers —and how you can instantly ease their worries…
  • and more!

Bonus #4: The Easiest Way to Choose a Niche and Start Attracting Well-Paying Clients

Ilise makes it clear you don’t need to have a niche to benefit from her 21-Day System.

But, there are many advantages to choosing one…

And, in this special presentation, you’ll learn everything you need to know to make it easier to choose the right writing niche when the time comes.

Bonus #5: Custom Prospect Sheet

The easier it is for writers to get started, the more successful they’ll become.

That’s why Ilise has removed all barriers and created a custom “Prospect Sheet” you can use to instantly organize your prospects, their contact information, your ideas for their content, and your communications.

Bonus #6: AWAI’s Official “State of the Industry” Pricing Guide

Once you start connecting with clients, they’ll want to know what you charge.

So, to make sure you can confidently answer that question every time, you’ll get a popular AWAI resource that shows you what to charge for the projects you’re writing.

Simply open this guide and you’ll see an up-to-date range of fees for 80 copywriting projects.

Get All 6 Bonuses Immediately When You Join the 21-Day System!

When you sign up today, you’ll get not only immediate access to all the daily action steps AND your “how-to” resource on creating your magnetic LinkedIn profile in an afternoon, but all six bonuses on your myAWAI member page:

  • BONUS #1: How to Find and Reach Your Dream Clients
  • BONUS #2: How to Manage Client Conversations with Complete Confidence
  • BONUS #3: What Clients Want — Your Guide to What Clients Are Really Thinking
  • BONUS #4: The Easiest Way to Choose a Niche and Start Attracting Well-Paying Clients
  • BONUS #5: Custom Prospect Sheet
  • B0NUS #6: AWAI’s Official “State of the Industry” Pricing Guide

Dive into these valuable bonuses as soon as you join. They’ll be a great primer to prepare you for the System ahead… to cover some related areas of getting clients… and to make sure you’re excited for the System to start!

Confidently Land Clients (for Life!)



“Working on [this system] daily has deflated my fears about contacting people.”

— Joe Polivick

“A big-time ‘thank you’ to Ilise Benun… The best and most priceless takeaway for me has been regaining the confidence that I thought was long gone. Now, I’m daring to ask more questions, learn more things, and connect with people I would have considered beyond my reach or ‘league.’ Thanks again, Ilise!”

— Robin Fry


By the end of the 21-Day System, you’ll already be starting to reach out and connect with the right clients for you…

And, you’ll have Ilise’s scripts that tell you exactly what to say

Which will give you the single most important quality for landing clients…

CONFIDENCE!

That’s the biggest obstacle most writers face in landing clients (especially their first client)…

It’s not a lack of knowledge or writing skills…

It’s a lack of confidence.

When you join 21-Day System, it’s like having Ilise in the room with you while you start connecting with your best clients… every single day!

The only difference is, you wouldn’t be able to get even one consulting call with Ilise for $497…

But, through this System, she’ll walk you through every step of landing your FIRST writing client…

From where to look… to who to reach out to… and exactly what to say…

And, once you’ve landed that first client, you’ll have the system in place you can use again and again to land all the clients you want, whenever you want.

You’re Covered by AWAI’s 100% Money-Back Guarantee

I’m totally confident that once you dive into the 21-Day System, you’re going to LOVE it… you’ll be EXCITED to carve out 20 minutes a day executing Ilise’s proven system… and you’ll see right away that you’re on the right path to landing your first paying client!

But, if ANYTHING gets in the way and keeps you from participating after you’ve joined…

Or, if for ANY reason you decide this proven system isn’t the right way for you to land your first client…

You have my personal guarantee that you can call or email our Member Success Team during the next 30 days and we’ll refund everything you’ve paid right away.

Let’s GO! 💥

Simply by reading this letter, you’ve ALREADY taken Step One to landing your first paying client.

Because now you know there’s a proven system out there that will have you connecting with your ideal clients in just 21 days… taught by a “client-getting” coach who’s helped thousands of writers land clients… and it’s available to you for only $497.

Now it’s time for Step Two…

All you have to do to get started is click the button below and sign up for the System.

You’ll get immediate access to your 21-Day System on your myAWAI member page, where you’ll find your six bonuses along with the individual 21-Day daily action steps.

You’ll also gain access to the private System Facebook group where you can start connecting with your fellow writers who’ll be going through the System with you.

So, don’t wait one more second…

Click the button below to join and get started!

I can’t wait for you to land your first paying client (and your next, and your next…)!

Register TODAY for Only $497…

When you register for 21-Day System today, you’ll pay just $497…

Why put it off?

Are you worried you’re still not ready for clients?

Look, if you’ve read this far down the page — you’re ready for clients!

Besides, think about all the money you’d leave on the table if you waited potentially MONTHS longer to start getting clients.

How many clients could you have landed in those months you missed out on?

How much money could you have made?

Bottom line — if you’re HERE right now, then NOW is the best time to join the 21-Day System!

P.S. In case you prefer to skip to the end, here's the deal:

Join the 21-Day System today for $497…

… and get instant access to your myAWAI member page where your six bonuses are waiting for you and you can begin your 21 days of action steps.

By the end of the 21 days, you’ll already be connecting with the clients you want to work with and be set up to land your FIRST writing client.

And you’ll have the exact steps to follow again and again anytime you want more clients!

Oh, and if for any reason you don’t love the System during the next 30 days — call or email our Member Success Team, and we’ll refund everything you’ve paid.

Sound fair? Then, what are you waiting for!?! Join the 21-Day System today!



I took AWAI’s 21-Day System (worth every penny), and things are really taking off. Just last week I had an intake call with a new prospect who was referred to me by one of my new connections!”

— Rebekka Van Der Does

“I just got a message from one of the contacts I made during Ilise’s 21-Day System. The potential client says she’s looking to refine/create some new content for 2021 and asked if I was still interested. Of course, I said yes!

— Denise Dick

“Proof, if any was needed, that this approach works like gang busters!

“‘Thanks for your message, Helen. It’s the best introductory message I’ve ever received on LinkedIn! Would you like a brief chat so I can understand what you do, and vice-versa?’

“Above is someone’s reply who asked to connect to me after I had commented on his post. Below is my reply to his connection request.

“‘Thank you for the connection. If there’s anyone in my network you’d like to meet, I’d be happy to make an introduction. And I am, of course, available to help, if you ever need a copywriter who knows how to write SEO-friendly blog posts, articles or web copy. Kind regards, Helen’

“Simple, non-salesy offer to help. Even if he never uses me himself, he just might connect me to someone who will. Thank you, Ilise, for creating this marvelous course.”

— Helen Boss

Celebrate a win with me!! I had a new contact reach out to me, and we spoke briefly… I was asked to write the curriculum for a class that will be a global program. It is for a university’s CPE program. Their database reach is 1.4 million students. They help with putting it together and marketing it. It is just the beginning, and I don’t have all the details yet, but I wanted you all to see the value of Ilise’s program… Her knowledge is awesome! Her explanations mean so much in the grand scheme of how people find you. Thanks so much, Ilise!!”

— Cheryl Ginnings




“I just have to share! One of my new practice prospects made a post recently. I commented, but so did the marketing director of another company in my niche. I asked her to connect with a message, and she accepted. In my thank you note, I politely asked her to stay in touch if they ever needed any copywriting. Currently working on sending some samples to her email! 😁😁 First lead! Thank you, Ilise.

— Audrey McKinney

“Wow, so cool. I sent a message to one of my ‘practice’ prospects just now and literally in 20 seconds I had a message! He told me who I should get in touch with and thanked me for contacting him!!”

— Ann Jamieson

Thank you, Ilise, for this practical, encouraging, and supportive program. You’ve pushed us all out of our comfort zones. We needed that! But, you did it in a way that kept anxiety levels low and confidence levels high!”

— James Bonner

“Thank you so very much for giving yourself to us, lock, stock, and barrel. You are one of the most gracious people I have ever known. I’d never known love through a Webinar until I took your 21-Day System. You assured me that I could be a writer and I believed you. Your sincerity and love of your craft were both obvious and uplifting. I hope to meet you one day so I might have the opportunity to thank you in person.

— Catherine Schwaegler