Creative Burnout
Infallable Cures for Creative Burnout
Hemingway got his creative juices flowing by sharpening pencils. John Steinbeck did it by writing warm-up letters to his publisher. Douglas Adams (“Hitchhiker’s Guide to the Galaxy”) took baths. And I think it was copywriter Herschel Gordon Lewis who recommended staring into the mirror for 10 minutes trying to convince yourself you’re about to write the best copy you’ve ever written.
Everybody has a different way to get started. Here’s one …
John Forde, Bob Bly, Don Mahoney, Michael Masterson, Jen Stevens and Paul Holingshead share their techniques for jumpstarting their creative engines …


