September 2017

The Power of Research: Are You Asking the Right Questions?

Being a great copywriter means being a great researcher. Some research involves talking to others and asking the right questions to get the right answers.

How to Change Your Copywriting Niche

Do you want to change your current copywriting niche? It’s easier than you think — just follow these simple steps.

Interview with a Barefoot Writer: Lynn Biederstadt

Lynn Biederstadt discusses the opportunities and advantages of life as an agency copywriter

Working with a Legendary Copy Chief

When you’re starting out as a copywriter, one person can make a big difference in how quickly you catch on. When the student is ready, a teacher appears...

Six Steps to Becoming a Great Copywriter

The best way to make a living as a writer is to become a great copywriter. Here’s how to do it in six steps.

Fastest Way to Learn Copywriting and Land Copywriting Jobs

Hands-on practice and feedback in AWAI’s Copywriters Initiative ensures you get the skills you need to get copywriting jobs.

The Shortcut Way to Become a Better (and Richer) Copywriter

If you want to be a better and richer copywriter — and in the shortest time possible — one person can help you. Plus, get a checklist to improve your copy.

Don’t Let These 3 Niche Misconceptions Hold You Back

Christina Gillick thought being a generalist copywriter was the best choice… until she realized she had three big misconceptions about choosing a niche.

Smart Networking for Copywriting Jobs

You can make the contacts you need to land high-paying copywriting jobs with PWA.

The Most Important Question to Ask Your B2B Copywriting Clients

When talking with a potential B2B client, ask this one question to open the door to more project opportunities.

How to Use LinkedIn to Land Well-Paying Clients

LinkedIn is a powerful resource for copywriters. But are you using it effectively? Steve Maurer answers 3 questions he’s received as a LinkedIn specialist.

Here’s Why This Type of Copywriting Pays Handsome Fees

This specialized type of copywriting pays handsome fees — enough that you could be making a six-figure income in no time at all.

How to Use Spec Challenges to Launch Your Copywriting Career

Elizabeth Blessing is proof you can launch your copywriting career by completing Spec Assignments. Here, she shares how you can use specs to get started.

Top Five Excuses for Not Having a Website (And Five Solutions to Nix Them for Good!)

Today, every business needs a website — even yours! Here are five excuses for not having a website, and five solutions to conquer the roadblocks for good.

The Formula for Properly Pricing Your Freelance Copywriting Fees

If you use this formula, you’ll find that figuring out fees for your copywriting services is easy and lands you more profitable assignments.

4 Negotiating Tips for Copywriters to Get the Best Deal

Clients will try to negotiate. But if you follow these four simple guidelines, you’ll learn exactly what to say so you get the best possible fee.