• American Writers & Artists Inc.

John Torre

Articles by John Torre

4 Important Lessons I’ve Learned on My Way to AWAI’s “Wall of Fame”

AWAI'er John Torre shares four strategies he's learned that you can start using today to achieve your own copywriting goals.

Selling More Than Just Features and Benefits

Learn how to drill down to the emotional level that prompts your prospect to take action...

Dissecting Buyer Personalities for Fun & Profit!

Identify the subtle differences between the four personality types in order to make your copy as targeted as possible.

Get Your Reader Personally Involved

Learn how to use involvement devices to engage your readers and get them to take the action you want...

How to Find Your Next Client on DirectResponseJobs.com

AWAI Member John Torre offers some guidelines to follow to help you land your next job on DirectReponseJobs.com.