Arthur Johnson
Articles by Arthur Johnson
Quick Tip: Stress-Free (Well, Almost) Headlines
October 30, 2006 (10:37:58 am)
Arthur Johnson describes his nearly stress-free process for crafting the perfect headline.
Quick Tip: An Extra Step You Have to Take When Selling to the Alternative-Health Market
August 25, 2003 (11:56:20 am)
A copywriting tips for health writers from master copywriter Arthur Johnson.
Interviews with Arthur Johnson
Michael Masterson Talks to Arthur Johnson About Writing for the Alternative Health Market
March 28, 2007 (03:39:55 pm)
Michael Masterson interviews Arthur Johnson about writing for the alternative health market.
Interview with a Pro: Master Copywriter Arthur Johnson Tells All to Michael Masterson, Part 2
August 13, 2001 (01:44:57 pm)
Arthur Johnson reveals his secrets to writing successful copy.
Interview with a Pro: Master Copywriter Arthur Johnson Tells All to Michael Masterson, Part 1
July 30, 2001 (12:21:41 pm)
Arthur Johnson reveals his secrets to writing successful copy.
“While no job anywhere is secure these days, Michigan, where I live, has been particularly hard-hit. My copywriting income has definitely increased our peace of mind in a very uncertain economy.”