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How to Write Catalog Copy That Sells
November 25, 2008 (08:40:47 am)
Bob Bly explains the key differences of writing catalog copy vs. long-form copy.
Finding a Good Idea for Your Book
August 13, 2008 (09:01:42 am)
Bob Bly supplies 10 sources of ideas for writing books.
10 Steps to Online Marketing Success
February 19, 2007 (09:20:30 am)
Bob Bly tells us with the core secret to successful online marketing and big-picture steps you'll need to get started.
The Drastically Changing Reality of Self-Promotion … and What You Can Do to Protect Yourself
December 11, 2006 (10:59:52 am)
Bob Bly explains how the Internet is changing self promotion.
Finding Your Market … The Easy Way
October 16, 2006 (10:29:25 am)
Discover how developing a specialty can help you land clients and bigger paychecks.
3 Secrets for Jumping from $20,000 to Over $100,000
July 24, 2006 (09:40:05 am)
Bob Bly explains what sets six figure copywriters apart from those struggling to get by.
7 Key Differences Between B-To-B and Consumer Marketing
January 17, 2006 (04:10:30 pm)
Bob Bly offers tips on writing for the B2B market.
How to Score Points With a Potential Client by Criticizing What He’s Doing
August 22, 2005 (05:04:35 pm)
Bob Bly shares the ins and outs of deliver useful, welcome criticism and how to avoid criticism that can damage client relations.
The Awful Truth About Unsolicited Advice, Part 1
August 15, 2005 (05:03:46 pm)
Bob Bly shows how unsolicited advice can derail your prospecting and the steps you can take to successfully connect with prospects.
A Proven, Lead-Generating Idea That (Almost) Always Works
July 18, 2005 (04:50:33 pm)
Bob Bly reveals how delivering a presentation can generate sales leads for your copywriting business.
Show Your Warts: An Honest Way to Make a Buck
November 15, 2004 (04:25:48 pm)
Bob Bly shows how honestly addressing a product's limitations can turn into more sales.
The Next Big Thing in Making Money Online
October 04, 2004 (04:05:01 pm)
Bob Bly lets you in on the next big trend in making money online.
Secrets of a Master: How to Overcome Price Resistance when Selling High-Priced Information Products
July 26, 2004 (01:42:51 pm)
Bob Bly gives six ways to make an expensive product sound like a steal.
Create More Compelling Copy by Going Beyond Features and Benefits
May 03, 2004 (02:05:24 am)
Bob Bly shows you how to write benefits with greater emotional impact.
How to Increase Response Up to 1,000% Just by Changing the Way You State Your Offer
November 03, 2003 (01:59:36 pm)
Bob Bly reveals how changing your offer can make an impressive difference in your response rate.
10 Ways to Make a Six-Figure Income as a Freelance Writer, Part 2
September 01, 2003 (01:20:30 pm)
Part two of Bob Bly's advice on how to earn more as a freelance copywriter.
10 Ways to Make a Six-Figure Income as a Freelance Writer, Part 1
August 25, 2003 (11:55:38 am)
Bob Bly weighs on the different ways you can find success as a freelance writer.
Avoid This Common Mistake When Creating Your Money-Back Guarantee
August 04, 2003 (05:11:19 pm)
Bob Bly shows you how to write a better guarantee.
Quick Tip: The Importance of Repeat Clients
July 14, 2003 (05:05:09 pm)
Bob Bly shares how repeat clients make your business stronger.
Don't Panic If You Don't Have Any Writing Samples in Your Portfolio
June 16, 2003 (04:52:53 pm)
Bob Bly tells you how to land clients even without writing samples.

“While no job anywhere is secure these days, Michigan, where I live, has been particularly hard-hit. My copywriting income has definitely increased our peace of mind in a very uncertain economy.”