Six-Figure Copywriter Has His Pick of Copywriting Jobs
It All Started with AWAI’s Accelerated Program
It was 2004. And Zac Romero picked up The Accelerated Program for Six-Figure Copywriting for the first time. And it changed his life …
“I reached six-figures years ago,” says Zac. “I write primarily in the health and financial markets. Some of my recent clients include Health Resources, Lombardi Publishing, Options University, and other smaller alternative health solution providers. In the past, I've written for sales trainers, big-name internet marketers, and marketing companies who provide lead generation service for real estate and insurance agents.”
At this point in his career, as a well-established freelancer, Zac focuses on working with top clients. And he’s more than a copywriter. He’s a consultant who works closely with clients on their marketing strategy and product launches. This is where the most lucrative client relationships can be found.
“I direct all of my projects. I have total creative control. I write the lead generation ads (radio, banners, Facebook, postcards, direct mail, etc.) in a two-step lead conversion process. The VSL or sales letter, all the upsells, the unconverted leads follow up email sequence, the backend email promos, and on and on,” says Zac.
“There's more money in delivering a complete solution to your clients. There's so much that needs to be done for a company to keep market share and not have their clients' eyes wondering for another solution. So, running entire campaigns, and sharing in the profits is a win/win for your client. They get a complete solution and winners and a dedicated copywriter who delivers results. You get consistent projects and share in the profits you generate.”
One project in particular sticks out in his mind.
“I've had those multi-million dollar product launches. But I think my biggest win was when my client hired a famous A-List copywriter, who shall remain nameless, to beat my copy. The client took the other copywriter's copy around to the employees at the company, family members, etc. and they ALL ‘liked’ the big-named copywriter's copy better,” says Zac.
“However, I whipped the other writer's work and won this client over for years now. Our relationship has been highly profitable together. They haven't gone out since and shopped for another writer.”
Still, Zac is always seeking to improve. And the AWAI programs he went through, like The Accelerated Program and Masters Program, were just the start. He’s invested heavily in training, mentoring, and other programs over the years and continues to do so.
“I deeply believe you MUST invest dramatically in yourself or you won't be valuable. I spend tremendous amounts of time sharpening my sword. If you're not committed to growth, you'll become irrelevant,” says Zac.
If you're interested in earning six-figures and learning the skill of writing copy, you're in luck – from now until April 22nd you can test drive the Accelerated Program for 30 days for just $29!
Get more details here.
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