December 2007
Quick Tip: Get Out of the Headline Rut
December 31, 2007 (11:47:39 am)
Will Newman gives tips for making your headlines look fresher and more engaging.
Your “Super-Sized” Goal for 2008
December 31, 2007 (11:47:24 am)
Michael Masterson accomplished a remarkable, even unbelievable, goal last year. He shows you how to do the same in this coming year.
How Popular Is Working From Home?
December 24, 2007 (11:47:09 am)
Democratic pollster Mark Penn notes that 4.2 million Americans now work exclusively from home (a nearly 100% increase from 1990).
Quick Tip: The Best Way to Use Your Spell-Checker
December 24, 2007 (11:46:57 am)
Will Newman gives your strategies for making better use of your spell checker and increasing your productivity.
How to Improve the Clarity of Your Writing
December 24, 2007 (11:46:39 am)
Michael Masterson shares a valuable writing tool that can help you improve your writing clarity.
Three Places to Use Key Phrases
December 19, 2007 (04:49:45 pm)
Heather Robson gives you a quick rundown of the best places to use key phrases in your copywriting.
Heather Lloyd-Martin on the Do’s and Don’ts of SEO Copywriting
December 19, 2007 (04:49:29 pm)
Heather Lloyd-Martin, an SEO copywriting expert, weighs in on how to write successful web copy.
Andrew Palmer on Satisfying Your SEO Clients
December 19, 2007 (04:49:14 pm)
In an interview Andrew Palmer you'll discover what's most important when writing online copy.
You’re in Good Company…
December 17, 2007 (11:46:21 am)
Katie Yeakle talks about people who have gone on to great success after starting as copywriters.
Quick Tip: A Dictionary You Should Not Be Without
December 17, 2007 (11:46:07 am)
Will Newman tells you about a new kind of dictionary that can be a valuable resource.
Scoring Copy and Singing With Champs
December 17, 2007 (11:45:40 am)
Gary Hennerberg shares how singing competitively has taught him to improve his copywriting by working harder.
Happy Birthday Helvetica!
December 13, 2007 (11:37:22 am)
The ever-popular typeface Helvetica just turned 50!
Quick Tip: Free Resources for QuarkXPress
December 13, 2007 (11:33:59 am)
Kristin Schwarz reveals some useful free resources for QuarkXPress.
Creative Ideas for Fundraising Freemiums
December 13, 2007 (11:32:45 am)
Kammy Thurman shares how learning to design and produce freemiums can help you become established in the non-profit industry.
Quick Tip: Three Tips for Writing Better Information-Product Copy
December 10, 2007 (11:30:34 am)
Heather Robson shares three quick tips for writing better information product copy.
How to Make Money on Your Writing While You Sleep
December 10, 2007 (11:30:21 am)
An interview with Gary Scott reveals the secrets to making money at self-publishing.
Three Golden Rules of SEO Copywriting
December 05, 2007 (04:48:52 pm)
Heather Robson shares three important tips for writing online copy.
Title Tags – Putting Web Content to Work for You and the Search Engines
December 05, 2007 (04:48:38 pm)
Industry expert Andrew Palmer shows you how to write better title tags for web pages.
What the Heck is SEO Copywriting Anyway?
December 05, 2007 (04:48:20 pm)
Heather Robson lays out what sets SEO copywriting apart from other kinds of copywriting.
“Industry” Spotlight: SEO Copywriting
December 05, 2007 (04:47:55 pm)
Learn about statistics and trends regarding search engine optimization copywriting.
“While no job anywhere is secure these days, Michigan, where I live, has been particularly hard-hit. My copywriting income has definitely increased our peace of mind in a very uncertain economy.”