• American Writers & Artists Inc.

Top 15 Mailers in the Self-Help Market

  1. Rodale
    Publisher of magazines and books
    www.rodale.com
  2. Prevention
    Books, magazines, and health publications
    www.prevention.com
  3. The Good Cook
    Cookbook series book club
    www.thegoodcook.com
  4. Bottom Line Personal
    Consumer newsletter
    www.boardroom.com
    www.bottomlinesecrets.com
  5. L A Fitness International
    Health clubs throughout the US and Canada
    www.lafitness.com
  6. Nightingale-Conant
    Produces and markets motivational materials
    www.nightingale.com
  7. Skillpath Seminars
    Workshops focused on unlocking creativity, boosting credibility and improving communication skills for both business & personal development
    www.skillpath.com
  8. Manager’s Edge / The Organized Executive
    Management newsletter / Business newsletter focusing on advanced organizational strategies & self-improvement
    www.briefings.com
  9. Sounds True, Inc.
    Publisher of spiritually themed audio programs, books, videos, and music
    www.soundstrue.com
  10. Higher Balance Institute
    Institution that teaches meditation and how to achieve spiritual consciousness
    www.higherbalance.com
  11. Learning Strategies
    Premier provider of self-improvement, education, & health programs
    www.learningstrategies.com
  12. Dale Carnegie Training
    Corporate leadership and training seminars
    www.dalecarnegie.com
  13. Weight Watchers International
    Proven, healthy, sustainable programs for weight loss & diet
    www.weightwatchers.com
  14. House Calls
    Newsletter featuring the latest breakthroughs from the world of natural & alternative medicine
    www.healthrevelations.com
  15. Belvoir Media Group
    Living Without, Tufts University Health & Nutrition Letter, Cleveland Clinic Heart / Arthritis / Men’s Health Advisor, & numerous other publications and directories focused on health and aging.
    www.belvoir.com

[Ed. Note: Top mailers are determined by the number of mailing offers received by the Who’s Mailing What! Archive – the world’s largest swipe file, with access to over 10,000 controls in nearly 200 categories. To learn more about the Archive, and exclusive AWAI member access, click here: http://www.awaionline.com/whosmailing/]

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Published: October 3, 2007

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