Dear AWAI:
"We're Having Such a Blast on this New Adventure …"
"I'm sure my husband, Ward, thought my jaw would hit the floor when he trudged in after work one evening last December and announced that he'd lost his job. I'm sure he expected me to panic.
"Instead, his jaw hit the floor when, without a hitch, I declared, 'Awesome! Now we can open our studio early!'
"I was ecstatic. Now he could follow his dream of being a full-time photographer after years of squeezing his photography passion around a 14-hour workday in a mining company.
"The very next day, we started looking for a studio location, and within two weeks found a gorgeous home on 3/4 of an acre that's already landscaped like a park. We just closed on the property a week ago. We haven't even finished moving in yet, and already we're getting clients to the studio!
"So we're improvising – taking pictures in our great room while we build the camera room.
"We're having such a blast on this new adventure – picking furniture and paint for our sales room, mapping out the camera and dressing rooms, and thinking up fun ways to pamper clients when they come in for their portraits. Every time a client 'oohs' and 'aahs' over their images, we know we made the right decision to follow this dream.
"And one of the reasons we can follow it is because of the copywriting and graphic design business I've built with the help of AWAI and other experts who've been so willing to offer candid advice over the years. My family wouldn't be on this adventure without that help, and it feels really good to know my business can finance much of the investment in our new studio.
"Most important, it feels GREAT that I can help Ward follow his dream.
"I often get emails from people asking if it is really possible to build a successful copywriting or graphic design business. My answer is unequivocally 'YES!' – if they're willing to work at it and surround themselves with knowledgeable people who challenge and encourage them.
"Not only can you succeed …you just might be able to help someone else follow their dream!"
Kammy Thurman
AWAIer since 2002

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