December 2006
From The Golden Thread Mailbag … Book Publishers Need Copy Too December 26, 2006 (11:14:29 am)
Pat Coffey explains that book publishers have products to promote and so need copywriters too.
Quick Tip: Grammar Made Fun December 26, 2006 (11:14:12 am)
Will Newman reveals a resource that can actually make learning grammar fun.
How to Add Power Negotiation Tactics to Your Sales Pitch December 26, 2006 (11:13:53 am)
John Forde explains how to use the principle of reciprocal concession to boost response to your direct mail packages.
From The Golden Thread Mailbag … Legal Risk as a Copywriter December 18, 2006 (11:13:33 am)
Pat Coffey talks about your legal risk as a copywriter.
Quick Tip: Sit Right for Better Productivity … and Better Health
December 18, 2006 (11:13:14 am)
Sitting with correct posture can make a big difference in how you feel and in how much work you get done.
How to Create an Effective Business Card December 18, 2006 (11:12:51 am)
Michael Masterson reveals a better way to make connections at networking events than handing out business cards.
From The Golden Thread Mailbag … Building a Portfolio December 11, 2006 (11:00:33 am)
Pat Coffey talks about the ownership of copy you've written and how to include it in your portfolio.
Quick Tip: A Valuable One-Stop Dictionary
December 11, 2006 (11:00:13 am)
A valuable one-stop dictionary for copywriters.
The Drastically Changing Reality of Self-Promotion … and What You Can Do to Protect Yourself December 11, 2006 (10:59:52 am)
Bob Bly explains how the Internet is changing self promotion.
From The Golden Thread Mailbag … When You Can Do Better December 04, 2006 (10:58:59 am)
Pat Coffey talks about trying again with the same company when you've failed to beat their control in the past.
Quick Tip: Using Email Addresses December 04, 2006 (10:58:44 am)
Ilise Benun's advice on contacting your dream client by email.
A Guide for Creative Thinking December 04, 2006 (10:58:21 am)
Brian Tracy shares a few simple exercises that will increase your creativity.
