December 2005
Quick Tip: Photoshop Elements – a Great Alternative to Photoshop
December 30, 2005 (11:21:41 am)
Find out if Photoshop Elements is right for you.
Improve Designs With Infographics
December 30, 2005 (10:24:47 am)
Kammy Thurman shares how graphics that show information instead of telling it can improve the strength of your design.
From The Golden Thread Mailbag … Getting Your Foot in the Door
December 27, 2005 (01:26:25 pm)
Scott Rempe talks about getting your foot in the door.
Quick Tip: Boost Your Productivity … With Water
December 27, 2005 (01:26:10 pm)
Lisa Sargent shares how to boost your productivity by 10% in just 2 minutes.
Personalizing Query Letters for Better Response, Part 1
December 27, 2005 (01:25:37 pm)
How mail merge can help improve and personalize your self promotion.
From The Golden Thread Mailbag … The Lead and the Big Idea
December 19, 2005 (01:25:12 pm)
Scott Rempe answers a member's question about the diference between the lead and the big idea.
Quick Tip: Directory of Newsletters
December 19, 2005 (01:24:53 pm)
Lisa Sargent reveals how you can get access to a premium directory at a bargain price.
Imperative to Success: Setting Goals and Objectives Before Writing
December 19, 2005 (01:24:36 pm)
Kelly Robbins shows how setting goals and objectives can improve the results of your next direct-mail package.
Quick Tip: Your Professional Image Does Not Have to Cost a Fortune
December 15, 2005 (10:10:51 am)
How online print-on-demand sites can get you professional marketing materials on a budget.
Put Your Prospect in the Mood to Buy
December 15, 2005 (09:56:43 am)
Roger Parker reveals how design choices can turn a direct mail piece from okay into a control.
From The Golden Thread Mailbag … Bridging the Gap Between Practice Writing and Working on an Assignment
December 12, 2005 (01:23:49 pm)
Scott Rempe passes on a note from a member about bridging the gap between practice writing and working on an assignment where someone is paying you to produce winning sales copy on a deadline.
Quick Tip: 4 Pointers for Writing Email Subject Lines
December 12, 2005 (01:23:29 pm)
How to craft a professional email subject line.
3 Secrets of Catalog Copywriting Success From Herschell Gordon Lewis
December 12, 2005 (01:23:12 pm)
Herschell Gordon Lewis reveals three things you must know to write successful catalog copy.
From The Golden Thread Mailbag … Identifying Current Gems
December 05, 2005 (01:22:37 pm)
Scott Rempe talks about identifying current gems in the direct mail industry.
Quick Tip: An EXTREMELY Affordable Word Processor
December 05, 2005 (01:22:12 pm)
Clients expect copy delivered in Word format. You can deliver without breaking your bank.
AWAI Member Ron Murphy’s Secrets for His Rapid Success
December 05, 2005 (01:21:55 pm)
Ron Murphy shares how he used online marketing techniques to launch his copywriting career.
Quick Tip: Free Publicity
December 01, 2005 (04:03:22 pm)
Mike Klassen gives you two quick strategies for getting free publicity.
8 Stress-Free Steps for Handling Any Graphic Design Assignment
December 01, 2005 (03:57:16 pm)
Kristin Schwarz shares her eight-step process for making any graphic design assignment go smoothly.
“While no job anywhere is secure these days, Michigan, where I live, has been particularly hard-hit. My copywriting income has definitely increased our peace of mind in a very uncertain economy.”